The PICO 4 is now available in Malaysia, following its global release. PICO, a leading virtual reality (VR) brand with independent innovation and R&D creation capabilities, offers Malaysians a plethora of ways to build new connections, reimagine life experiences, and unlock limitless potential by fusing sleek minimalist design and technology.
With the increasing adoption of technology, virtual reality (VR) has gained widespread recognition and has become a growing trend in a variety of industries such as gaming, fitness, and entertainment, to name a few. According to research, the Asia Pacific virtual reality market is expected to grow by more than 20% over the next five years. The gaming and entertainment industries have also seen a significant increase in the adoption of VR technology gears and interfaces to provide a more fulfilling and immersive user experience. This allows users to use the all-new PICO 4 to transport themselves into a new world where the experience is more immersive, accurate, and enjoyable due to enhanced sensory components such as visuals, audio, and haptics.
“We are excited to launch the PICO 4 in Malaysia,” said Allen An, Regional Director of PICO Southeast Asia. “Our mission is to connect people to a world of infinite possibilities and bring the virtual world to life, all within the comfort of wireless all-day play. With the PICO 4, users will be able to enjoy better comfort through a lighter body and balanced design; better picture with the Qualcomm Snapdragon XR2 processor, 4K+ level 90Hz display and pancake options that brings 105° ultra-wide field of view combined with 6DoF (six degrees of freedom) tracking; and more entertainment with native 6DoF games and apps that can be found in the PICO Store.”
“As the first all-in-one VR headset to be officially introduced in the Malaysian market with a dedicated local team, official agents, and mainstream retail partners, we strive to provide Malaysians with a VR experience like no other and to be able to drive the development of the VR industry in Malaysia bringing local audiences worldwide and on a journey to explore a world of infinite possibilities with VR,” he added.
Roadshow
Malaysians can visit the Orange Concourse of Sunway Pyramid from the 13th to the 16th of October to get a first-hand experience of the PICO 4’s various features. During that time, guests can watch a short film in stunning ultra 4k high-definition visual and binaural spatial audio with the VR headset, express their creativity by drawing on a canvas with the controllers, and engage in VR gaming and fitness activities with the 6DoF spatial positioning and haptic feedback from the HyperSense vibration controllers. Patrons are also encouraged to use the hashtags #PICOXR, #PICO4, and #MY1stVR to share the most creative picture and caption of their documented VR experience. Prizes will be awarded to participants who submit the most creative caption and photo.
Every day, patrons will have 45-minute time slots at 12pm, 3pm, and 6pm to compete in matches such as tennis, golf, darts, archery, bowling, boxing, or badminton for a chance to win exclusive vouchers. Participants with the highest daily score from Friday to Sunday will also be eligible to win a PICO 4.
Pricing and Availability
The PICO 4 128GB and 256GB will be available for purchase at RM1,699 and RM1,999 respectively from 12th October onwards from authorised PICO dealers namely Impulse Gaming, Thunder Match, and Urban Republic; PICO flagship stores on Shopee and Lazada; as well as TikTok Shop and receive their device from 14 October. Early birds who make their purchases between 12th to 16th October can also enjoy RM100 off the devices.
To commemorate the launch of PICO 4 in Malaysia, PICO will also be offering users who make their purchases between now till January 2023 four free games to begin their VR journey. These include All-in-One Sports VR, Down The Rabbit Hole, OhShape, and After The Fall.
All PICO devices will be distributed by Rainbow Distribution Sdn Bhd, PICO’s official distributor. For more information on the PICO 4, visit PICO’s official website.