JBL has introduced its most advanced headphone model yet with the launch of the Tour One M3 Smart Tx, setting a new benchmark in audio innovation and user experience. Featuring the industry-first JBL Smart Tx audio transmitter, these over-ear headphones combine cutting-edge sound performance, seamless device compatibility, and unprecedented levels of personalization.

At the heart of the Tour One M3’s innovation is the introduction of the JBL Smart Tx—a proprietary wireless audio transmitter that transforms any USB-C or analog audio source into a powerful, wireless entertainment hub. Whether it’s connecting to inflight entertainment, televisions, laptops, or tablets, users can enjoy high-quality audio with reduced latency and improved stability, regardless of the platform. The Smart Tx not only enhances playback but also gives users full control over features such as music playback, call management, and equalizer settings. It also supports Auracast™, allowing audio content to be shared across multiple enabled devices.

This smart transmitter breaks the conventional limits of headphone connectivity, making the Tour One M3 Smart Tx truly universal. It can convert virtually any stereo audio stream into a fully immersive listening experience, redefining what wireless headphones can offer in both portability and performance.

Powered by JBL’s newly engineered 40mm Mica Dome drivers, the headphones deliver deep bass, balanced mids, and crystal-clear treble. Whether listening via lossless USB-C, Hi-Res Bluetooth, or using the Smart Tx transmitter, users will experience music and content with breathtaking clarity. The latest JBL Spatial 360 technology further elevates immersion by using head-tracking, keeping audio fixed in space for a realistic, surround-sound effect.

To ensure that every listener gets a tailor-made experience, the Tour One M3 Smart Tx integrates JBL Personi-Fi 3.0. This next-generation sound personalization tool, accessible via the JBL Headphones app, lets users create custom hearing profiles with advanced features like a 12-band equalizer and individual left/right balance controls.

Noise control is another area where these headphones shine. JBL’s True Adaptive Noise Cancelling 2.0, powered by an advanced 8-microphone system, intelligently analyzes and adjusts to external environments in real-time. Whether in a noisy office or on an airplane, the system creates a tranquil listening space. Users can further fine-tune their environment awareness using customizable Ambient Aware and TalkThru modes.

In terms of comfort and design, the Tour One M3 Smart Tx excels with ultra-soft ear cushions filled with special foam to improve passive noise isolation. The ergonomic design ensures a secure, comfortable fit for extended listening sessions without fatigue.

Crystal-clear communication is guaranteed, even in challenging environments, thanks to JBL’s adaptive beamforming technology and a built-in four-microphone array. These features, enhanced by JBL’s AI algorithms, provide excellent call clarity and make the headphones Zoom-certified via wired connection—ideal for both professional and personal use.

Battery life is another highlight. The headphones deliver up to 70 hours of continuous playback, and a quick five-minute charge provides an additional five hours of use. The JBL Smart Tx transmitter itself also offers up to 18 hours of battery life, making both travel and daily use hassle-free.

Available now in classic black, the JBL Tour One M3 Smart Tx retails at RM1,899.00 and can be purchased through JBL’s official online store (www.jblonlinestore.com.my), as well as leading retailers such as Lazada, Shopee, ALL IT, Viewnet, Urban Republic, Thundermatch, Vivid Concepts, PC Image, Harvey Norman, and more.

With the launch of the JBL Tour One M3 Smart Tx, JBL continues to push the boundaries of sound innovation, delivering personalized, immersive audio experiences to music lovers, travelers, and tech enthusiasts alike.