Samsung Electronics has officially unveiled the new Galaxy A57 5G and Galaxy A37 5G, bringing enhanced AI-powered features, improved cameras, and long-term software support to its popular mid-range lineup.
Powered by One UI 8.5, both devices introduce “Awesome Intelligence,” a suite of AI tools designed to simplify everyday tasks. Features like Voice Transcription, AI Select, and Object Eraser make productivity and content creation easier, while integrations with Bixby and Google Gemini enable more intuitive, natural interactions across apps and settings.
On the camera front, both models feature a 50MP main sensor supported by improved image processing and Nightography for better low-light shots. The Galaxy A57 5G takes things further with enhanced HDR video, faster shutter speeds, and AI scene optimization for clearer, more vibrant results.
Performance also gets a boost, especially on the Galaxy A57 5G, with upgraded CPU, GPU, and NPU for smoother multitasking, streaming, and gaming. It packs a 5,000mAh battery with up to two days of usage, plus Super Fast Charging 2.0 for quick top-ups. Both devices feature bright Super AMOLED+ displays, slimmer bezels, and IP68-rated durability for everyday protection.
Samsung is also doubling down on longevity, offering up to six generations of Android and One UI updates, along with six years of security support. Security is reinforced with Samsung Knox Vault and enhanced privacy features like Private Album and Privacy Alerts.
The Galaxy A57 5G and A37 5G are available starting 25 March 2026 in a range of “Awesome” colour options, with promotions available across Samsung stores and partner platforms in Malaysia.