HONOR won an astounding 29 prizes at the recent Mobile World Congress (MWC) Barcelona 2022, with more than half of the accolades highlighting the HONOR Magic4 Series, HONOR’s latest flagship smartphone. The HONOR Magic4 Series was nominated for its innovative technology and dubbed the “Pain Point Killer.”
HONOR is setting up a wild pace to become the world’s iconic technology brand
During the launch of the HONOR Magic4 Series at MWC, HONOR’s CEO George Zhao said the company intends to do something extraordinary apart from its competitors this year. “HONOR is here to focus on understanding the needs and experiences of users. The launch of the HONOR Magic4 Series marks as an important event for HONOR to enter the global frame of the market”, he said.
The HONOR Magic4 Series entered the global market shortly after its debut at MWC, with a focus on Europe. The first premium-class smartphone will soon find its way to Malaysia, as one of HONOR’s efforts to strengthen its global brand. HONOR has worked with over 200 operators and dealers all around the world to date.
The HONOR Magic4 Series is powered by the latest generation Qualcomm Snapdragon 8 Gen 1 5G Mobile Platform chipset, making it the year’s top-class flagship smartphone. This series is a sight to behold, being dubbed the “Pain Point Killer” smartphone due to its iconic symmetrical design, enhanced visual display experience, state-of-the-art photography and videography, superior performance, and full privacy features.
HONOR takes the top spot in China’s Android smartphone shipments during Q4 2021
In terms of HONOR’s performance in China, the brand’s market share continues to soar after China’s ‘V shaped bounce, demonstrating that the brand is already on its way to becoming the biggest talk in town in the premium smartphone market.
The impressive sales of the HONOR Magic3 Series and the HONOR’s first folding phone – the Magic V – drove HONOR’s sales performance, granting the brand the top spot in Android smartphone shipments in the Chinese market during the fourth quarter of 2021. According to a Counterpoint analysis report, HONOR’s shipments in the Chinese market propelled it to second place after its public independence as a brand in the same quarter.
With the stiff competition on the global market, HONOR has made adequate preparations to combat this. As a result, HONOR returned to the top of the food chain of China’s Android charts after the launch of its first two flagship models. HONOR’s further participation at the MWC marks the company’s determination to become the largest smartphone maker in China, thus boosting its confidence to compete with the world’s leading competitors.
To strengthen its position in the global market, HONOR exports its products to over 100 countries and has 6 R&D centres, 100 innovation laboratories, more than 11,000 employees worldwide. HONOR has continued its collaboration with the world’s leading chain partners, including Qualcomm, Microsoft, Google, Samsung, MediaTek, and UNISOC, since the turn of the year.
Under the concept of the two-wheel approach, HONOR continues to move ahead with its brand vision of “creating a new intelligent world for everyone.” For the time being, the world will enjoy what the HONOR Magic4’s “Blockbuster” series has to offer as one of the smartphone market leaders.
More information about the HONOR Magic4 Pro can be viewed here at https://www.hihonor.com/my/phones/honor-magic4-pro/ or login to HONOR Malaysia’s Facebook page to find out more.