Anker Unifies Its Brands Under One Name, Introduces New AI-Powered Products
Anker Innovations is bringing its product portfolio under a single name as the company unifies its five brands — Anker, eufy, soundcore, SOLIX and eufyMake — under the Anker brand.
The move marks a new direction for the company as it expands beyond charging into audio, smart home, robotics, health and AI-powered technology.
Founded in 2011, Anker says it now serves more than 200 million customers across over 180 countries and regions. The company will organise its products into two main categories: Anker For You, covering everyday technology such as charging, audio, health and creative tools, and Anker For Home, focusing on smart home products, security and robotics.
Existing products will transition gradually, while warranties, customer support and after-sales service remain unchanged.
New AI-Powered Audio Products
A major focus of the new lineup is Anker’s proprietary THUS™ AI chip, which enables AI processing directly on compatible devices.
The technology powers several new audio products, including the Anker soundcore AeroClip 2, an open-ear clip-on design featuring a six-sensor microphone system for clearer calls while allowing users to remain aware of their surroundings.
The Space 2 Pro over-ear headphones offer THUS-powered call processing, ANC and up to 30 hours of battery life, while the Liberty Buds 2 feature an eight-sensor microphone array.
Anker is also expanding into sleep technology with the Sleep 4 and Sleep 4 Pro earbuds, as well as the SleepLab and SleepLab Pro bedside speakers. The Pro models use adaptive technology to personalise audio based on the user’s sleep.
Smarter Charging Solutions
Charging remains a major part of Anker’s lineup, with several new products introduced.
The Anker MagGo Power Bank 2 Pro features 25W Qi2.2 wireless charging and is the company’s first magnetic power bank with an integrated cooling fan. A smart display provides information such as charging speed, temperature and remaining battery.
The Anker Nano Charger delivers up to 45W charging and includes a Smart Display for real-time charging information. It also features a TÜV-certified Care Mode designed to reduce battery ageing.
Other new charging products include the Anker MagStand Charging Station, a 3-in-1 charging station with active cooling, the Anker Desktop USB-C Hub with support for displays up to 240Hz, and the Anker Nano Universal Charger, which supports charging in more than 200 countries and regions.
Expanding Into Family and Health
Anker is also expanding its eufy range into family and personal wellbeing products.
The Anker eufy Wearable Breast Pump S2 Pro combines warming and massage technologies with a hands-free design, while the Anker eufy Bottle Washer S1 Pro offers automated washing, drying and steam sterilisation for baby bottles.
The company also announced plans to enter the hearing health market with AI-powered hearing aids using the THUS™ AI chip. More details are expected in the coming months.
Anker MindBase Brings AI to the Home
One of the biggest announcements is Anker MindBase™, a local AI hub designed to create a more autonomous smart home.
MindBase combines three key functions: device connectivity, local AI processing and local data storage.
Its EasyOmni™ Link system connects Anker devices with Matter-compatible products, while TrueSmart™ Agent uses local AI agents for tasks such as home security and network storage. EverSafe™ Memory provides expandable local storage for photos, recordings and other household data.
The first product based on the platform is the Anker MindBase Security Kit. Anker also introduced new security products including the eufy TrackLight Cam S1, Video Doorbell S4 and Window Camera E10.
For existing HomeBase S380 users, Anker says footage can be transferred to the new MindBase system.
Meanwhile, the Anker eufy Robot Vacuum Omni E35 offers 35,000Pa suction and the HydroJet 2.0 self-cleaning roller mop, with a focus on deep cleaning and household hygiene.
Coming to Malaysia
Anker says the newly announced products will gradually roll out in Malaysia throughout the year.
The company is also expanding its network of Anker brand boutiques across major shopping malls, giving customers access to product demonstrations and support.
Anker Malaysia will officially celebrate the new unified brand direction at Sunway Pyramid in mid-October 2026, where it plans to showcase its latest products and introduce its updated brand strategy for the Malaysian market.
