CelcomDigi Berhad is transforming Malaysia’s telco retail experience with the nationwide launch of Endless Aisle, a new digital lifestyle retail concept developed in collaboration with Samsung Malaysia.
The initiative makes CelcomDigi the first telco in Malaysia to offer a seamless consumer electronics shopping experience across more than 300 stores nationwide, allowing customers to discover, purchase, receive and connect devices in a single store visit.
The Endless Aisle experience is now available at all CelcomDigi Stores and CelcomDigi Express outlets across the country.
Bringing Smart Living Closer to Malaysians
Initially introduced at CelcomDigi Store Life locations in The Gardens Mall and Sunway Pyramid, Endless Aisle combines in-store convenience with a digital shopping platform that showcases Samsung’s latest ecosystem of products.
Customers can browse a wide range of Samsung devices including:
- Smartphones
- Wearables
- Smart TVs
- Home appliances
- Lifestyle electronics
In-store specialists are also available to assist customers with product selection, setup and device connectivity.
More Convenience, More Choice
CelcomDigi Chief Sales and Retail Officer, Cheng Weng Hong, said the company is leveraging one of Malaysia’s largest retail networks to help shape the future of connected living.
He added that the collaboration with Samsung Malaysia reflects CelcomDigi’s commitment to delivering greater convenience, value and accessibility through innovative retail experiences.
Samsung Malaysia also shared that the partnership helps bring its ecosystem of connected devices closer to consumers, making smart living easier and more accessible.
Exclusive Offers for Customers
Through Endless Aisle, CelcomDigi customers can enjoy:
- 15% off for existing customers or new sign-ups with eligible CelcomDigi plans
- 30% off with selected CelcomDigi-Samsung device bundles
- Additional exclusive offers for CelcomDigi ONE Plan customers
Future of Retail
With Endless Aisle, CelcomDigi is blending physical retail with digital convenience, creating a more modern shopping journey for Malaysians looking to upgrade their connected lifestyle.
For more details, customers can visit CelcomDigi’s official website.