July 19, 2024, Kuala Lumpur — OPPO is issuing a final call for entries to the OPPO Imagine IF Photography Awards 2024. Since the competition began on January 17, over one million submissions have been received from 73 countries and regions, showcasing a vibrant tapestry of cultures and traditions from around the globe. As the global submission deadline approaches on July 28, OPPO is urging photography enthusiasts to seize this last chance to capture spectacular moments and demonstrate the power of mobile imaging.
Imagine IF Campaigns Gather Inspiring Work from Around the World
Since the competition’s launch at the start of the year, OPPO has conducted a series of themed activities encouraging its global user base to use the power of images to expand their imaginative boundaries. From May to July, coinciding with Mother’s Day and the start of summer, the ‘Road to Paris’ campaign invited users to portray the grace of mothers and capture the excitement of sports through photography for a chance to win a spot at Paris Photo 2024. The ‘In Sync with the World’ campaign sought images depicting exploration around the world. These campaigns have received a wide range of strong and emotive entries, fostering exchange and understanding between different cultures.
Celebrating Culture in All Its Diversity
Participants from around the world have showcased the unique landscapes and traditions of their home countries through stunning photographs. From the lively coastal life of Rio de Janeiro to the profound natural wonders of the Amazon rainforest, each image offers a portal into a new world for audiences.
Alongside the main OPPO Imagine IF Photography Awards, OPPO has collaborated with the Discovery Channel to highlight world cultures’ diversity and allure through the ‘Culture in a Shot’ program. Beginning in June in northern Thailand, this program has captured traditional crafts and musical instruments in captivating images, bringing the region’s rich cultural heritage to global audiences while advocating for deeper cross-cultural exchange.
Share Your Imagination for the Chance to Win Incredible Prizes
Entries for the OPPO Imagine IF Photography Awards 2024 are open until 24:00 (UTC+8) on July 28. Submissions will be judged by a prestigious global panel that includes contemporary photography icon Steve McCurry, National Geographic Photographer Michael Yamashita, Hasselblad Master Tina Signesdottir Hult, Magnum Photos member Alec Soth, and OPPO Senior Vice President and Chief Product Officer Pete Lau. Exciting awards are on offer, including individual prizes of up to USD 24,000 and the chance to have work exhibited at Paris Photo 2024.
More than just a photography competition, the OPPO Imagine IF Photography Awards is a platform for cultural exchange and creative inspiration. All photography enthusiasts are invited to take part and share moving moments that ignite inspiration and imagination. To learn more about the OPPO Imagine IF Photography Awards and to submit an entry, please visit the official website at https://imagine-if.oppo.com/en/.