AXN Asia, a leading entertainment channel owned by KC Global Media, has partnered with Tourism Malaysia to launch ‘Unfading Memoirs’, a captivating travelogue that highlights Malaysia’s diverse and breathtaking beauty. Available from 11 July 2024 online and on television across Asia, this series invites viewers to rediscover Malaysia through unique perspectives and user-generated content.
Hosts and Features
Hosted by Justin Bratton (Asia’s Got Talent), Selina Lo (Hellraiser 2022), and food and travel enthusiast Erwan Heussaff (Let it Simmer), ‘Unfading Memoirs’ takes viewers on an exhilarating journey through Malaysia’s rich cultural tapestry and stunning landscapes. The series builds the ultimate bucket list around three pillars: Adventure, Culture, and Food.
Highlights of the Series
- Adventure: Experience sea walking, historic train rides on the Borneo Railway, and panoramic hot air balloon views.
- Culture: Marvel at diverse creations from local young artists and traditional craftspeople.
- Food: Indulge in Malaysia’s vast culinary heritage.
George Chien, Co-founder, CEO, and President of KC Global Media, said: “Malaysia is a traveler’s paradise with a rich historical and cultural heritage. It’s a destination unlike any other, encapsulating the essence of ‘Malaysia, Truly Asia’. Partnering with Tourism Malaysia to bring ‘Unfading Memoirs’ to life has been an honor.”
Mr. Manoharan Periasamy, Director General of Tourism Malaysia, added: “Malaysia offers endless travel options, from history and culture to natural wonders. We are proud to showcase our country’s charm to a fresh audience with AXN Asia.”
Social Contest
Viewers can participate in the ‘Unfading Memoirs’ Social Contest for a chance to win exclusive trips to Malaysia:
- Entry Options:
- If you have visited Malaysia, post a photo or video of your memorable experience.
- If you haven’t visited, find and upload a photo of your dream destination in Malaysia from www.axn-asia.com/UnfadingMemoirs.
- Posting: Share the content on your social media account with a short caption, tag @AXNasia, and use the hashtags #AXNUnfadingMemoirs and #MalaysiaTrulyAsia.
- Contest Duration: 15 July – 25 August 2024
- Winner Announcement: 3 September 2024
- Prize: 3D/2N visit to Malaysia valued at approximately RM6,600 (USD1,400).
Viewing and More Information
‘Unfading Memoirs’ is available on AXN Asia’s social media platforms and channels from 11 July 2024. For more details on the series, visit AXN Asia’s social media platforms. For special travel deals to Malaysia, visit www.malaysia.travel/deals.
For full contest details, terms, and conditions, visit www.axn-asia.com/UnfadingMemoirs.