Toshiba unveiled its state-of-the-art TV technologies at CES 2024, a global consumer electronics extravaganza scheduled from January 9th to January 12th at the Las Vegas Convention Center (Central Hall booth #18217). The spotlight at the Toshiba TV booth will shine on features like the “Advanced AI Picture Optimizer with Evolved AI Scene Detection,” “REGZA Immersive Sound for 5.1.2 Surround,” and the introduction of “even more expansive high-end models.”

  • Unveiling the Latest “Large Screen” Smart TV Models for the Global Market:
    • 100Z970M: 100-inch Quantum Dot Mini LED Ultra HD 4K Smart TV
    • 77X9900M: 77-inch Ultra HD 4K OLED TV

Highlights of the Demonstrations:

1. Advanced AI Picture Optimizer with Evolved AI Scene Detection:

  • Cutting-edge AI-driven picture optimization with precise scene detection.
  • Key Feature 1: Evolved AI Scene Detection
    • Exceptional detection of intricate scenes like nightscapes, fireworks, sports, and more.
    • Scene-specific optimization for heightened realism, reducing halation and contrast loss for an immersive viewing experience.
  • Key Feature 2: Scene-adaptive Color Volume Control
    • Dynamic optimization of peak luminance and color mapping for detected scenes, ensuring vibrant visuals and natural tones.

2. REGZA Immersive Sound for 5.1.2 Surround:

  • Introduction of newly developed REGZA Immersive Sound for an authentic 5.1.2 channel surround experience using the TV’s built-in speakers.
  • Key Feature 1: Speaker Harmonizer for Multi-Speaker
    • Enhanced audio processing for an expanded 8-channel setup, optimizing each speaker for improved clarity and precise sound positioning.
  • Key Feature 2: True 5.1.2 Surround with Dolby Atmos
    • Incorporation of Dolby Atmos for a vertical sound experience, replicating theater-quality audio with realistic sound direction.

In this unveiling, Toshiba seeks to underscore its commitment to innovation and craftsmanship, delivering enhanced visual and audio experiences to consumers. Additionally, the company is set to introduce larger high-end TV models, signaling its ongoing dedication to redefine the boundaries of home entertainment.

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