Taiwan External Trade Development Council (TAITRA), Taiwan’s leading nonprofit trade promotion organization, and Taiwan’s Bureau of Foreign Trade (BOFT) are pleased to announce the successful opening of the Taiwan Excellence LiveXperience Pop-up Store 2023 at Eslite Spectrum Starhill Kuala Lumpur. This exclusive pop-up store, which is open now until 30 June, brings together award-winning lifestyle and consumer tech brands directly from Taiwan, providing an unparalleled opportunity to explore the seamless integration of creativity and technology, which will, in turn, elevate Malaysians’ quality of life.

Ms. Phoebe Yeh, Representative of Taipei Economic and Cultural Office in Malaysia; Mr. Naim Abdul Rahman, Director of MATRADE’s China & North East Asia Section Export Promotion & Market Access; and Ms. Chih-Mei Yu, Operations Director of Eslite Spectrum Kuala Lumpur were among the distinguished guests present at the opening ceremony to commemorate the Taiwan Excellence LiveXperience Pop-up Store.

The event, which features over 25 of Taiwan’s finest offerings encompassing electrical and electronic appliances, home and living, beauty and personal care products, and others, is proudly presented by 14 Taiwan Excellence award-winning brands including Kuonao Co., Ltd, Acelon Chemicals & Fiber Corporation, Paper Shoot Technologies Inc., and others.

“We are absolutely thrilled to introduce Malaysians to the Taiwan Excellence LiveXperience Pop-up Store 2023 and showcase the creative and innovative elements originating from Taiwan,” said Mr. Brian Lee, Executive Director of Taiwan External Trade Development Council.

“This event embodies our vision of fostering cultural exchange and highlighting Taiwan’s exceptional talent and craftsmanship. We believe that the harmonious blend of creativity and technology has the power to transcend boundaries and enhance quality lifestyle among people.”

The Taiwan Excellence LiveXperience Pop-up Store 2023 provides an appealing venue for participants to immerse themselves in Taiwan’s forward-thinking beautiful and comfortable existence. It offers an exceptional chance to explore the most recent developments from Taiwan’s premier brands, which are at the cutting edge of creativity, design, and technology application.

Don’t miss this amazing opportunity to see the merging of fashion, creativity, and technology at the Taiwan Excellence LiveXperience Pop-up Store 2023, which will be open everyday from 10 a.m. to 10 p.m. at Eslite Spectrum Starhill Kuala Lumpur till 30 June 2023.

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