Samsung’s enormous sale on May 24th as Samsung collaborates with Lazada, Southeast Asia’s pioneer eCommerce platform, for the sixth edition of Samsung’s LazMall Super Brand Day in Malaysia. This year’s campaign, titled ‘Time to Stand Out,’ is set to return with outstanding deals and offers on Samsung’s latest innovations, as well as a more engaging shopping experience, to encourage consumers across Southeast Asia to stand out and push the boundaries of what’s possible with their dream Samsung products.

Consumers who want to embrace linked lifestyles and simplify their lives with personalized, automated routines will be enticed by tempting bargains available across a wide variety of new Samsung goods. This covers everything from recently released smartphones like the Galaxy S and Galaxy A series to best-selling QLED and lifestyle TVs, smart monitors, and home appliances. If you want to get your hands on the hottest smartphones, be sure to visit the Samsung official LazMall Flagship Store for online-exclusive hues that will make you stand out.

Samsung is pleased to unveil the new Galaxy M14 5G, which will be available exclusively through Lazada on May 24, 2023. This latest online-exclusive 6.6-inch smartphone comes with a robust 6,000 mAh fast-charge battery and a sophisticated multiple-camera experience to help you get through the day. Galaxy fans may get the Galaxy M14 5G for just RM849 for a limited time! This saves you RM250 off the Retail Recommended Price of RM1,099.

Samsung is also cooperating with Estee Lauder, with the first 20 customers of any Samsung Galaxy S series on SBD receiving an RM640 Estee Lauder Advanced Night Repair Serum (75ml). Join the store membership program on Samsung Flagship Store and Samsung Brand Store to enjoy member-only discounts and deals. Sign up and earn a free 100 points and a RM10 coupon.

Shawn Kwon, Vice President and Head of Regional Online Business for Samsung Electronics, Southeast Asia and Oceania said, “We are always on the lookout for new ways to engage our customers and enhance their shopping experience. Even as economies open up and with brick-and-mortar shops aplenty, many consumers continue to shop online due to the convenience, range of products available and varied experiences provided. We are excited to partner with Lazada once again, to co-create more value and choices for consumers seeking smart electronic solutions on online platforms. This year’s LazMall Super Brand Day theme aims to spur consumers to ‘stand out’ through Samsung’s cutting-edge technology and devices, as they enjoy Samsung’s latest online offerings at the best deals.”

“We are delighted that Lazada’s partnership with Samsung has grown from strength-to-strength in the last six years. The sixth Samsung x LazMall Super Brand Day is testament to that – this time with a call-to-action for consumers in Southeast Asia to ‘stand out’ with Samsung’s suite of quality and innovative electronic products, enabled by Lazada’s engagement mechanics such as Daily Rewards, special bundles, Brand Membership Programme and more, for a fun and engaging online shopping experience,” added Pierre Beckers, Executive Vice President, Regional Strategic Accounts, Lazada Group.

Highlights of Samsung’s LazMall Super Brand Day exciting deals and promotions in Malaysia include:

Product RRPPromo Price Savings
27″ Odyssey – G3RM1,669RM69958%
50″ UHD 4K AU7002RM2,899RM1,65943%
43″ UHD 4K AU7002RM2,299RM1,34941%
[Online Exclusive] Top Mount Freezer with Twin Cooling Plus™, 580LRM3,499RM2,09940%
[Online Exclusive] Front Load Washer Dryer with Hygiene Steam, 8.5KG Wash & 6KG DryRM2,849RM1,69940%
[Online Exclusive] 43” Neo QLED 4K QN90CRM5,699RM3,49939%
[Online Exclusive] Solo Microwave Oven with Dual Dial, 23LRM319RM23925%
[Lazada Exclusive only] New Launch – Galaxy M14 5GRM1,099RM 84923% 
Galaxy A73 5GRM2,099RM1,75916%
  • All day voucher: 10% off min. spend RM450 (capped at RM200) | RM499 min. spend RM6,000 (capped at RM499)
  • Galaxy S23 Series Gift With Purchase (GWP) promotion – Receive a Galaxy Buds Live worth RM549 when you purchase Galaxy S23 Series
  • Pay less and get upgraded model with savings up to RM4,500 with 2023 Neo QLED 8K TV Early Order promotion
  • Get Free Bespoke Microwave Oven worth RM799 & Extra RM200 voucher off (voucher code: SAMBES200) with 2023 Bespoke Top Mount Freezer Early Order promotion
  • Samsung x Estee lauder co-branding initiative for Galaxy S Series – First 20 buyers to purchase any Samsung Galaxy S series on SBD will receive Estee Lauder Advanced Night Repair Serum (75ml) worth RM640.
  • Just like Where’s Wally, Samsung has created a gamification called “Where’s Samsung” which will be hosted on the main campaign page where customers can attempt to find Samsung products to unlock a special promo code to be used during the Samsung SBD only.
  • PR readers can redeem an exclusive RM100 voucher  with a minimum spend of RM500. Voucher codes valid on 24 May 2023 only. Voucher code : LZDSBDPR

Find out more about the Samsung’s LazMall Super Brand Day, please visit here. Download the Lazada app on the Google Play Store or App Store to visit the Samsung official LazMall Flagship Store today!

Participating stores on Samsung Super Brand Day:

­­LazadaStore URL
Samsung Flagship Store
Samsung Brand Store
Samsung Authorised Partner – Mobile
Samsung Authorised Partner – Senheng
Samsung Authorised Partner – Home Appliances
Samsung Authorised Partner – Monitor
Samsung Authorised Partner – Mobile Accessories
Samsung Authorised Partner – The Hopz

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