Samsung today announced a partnership with Prime Video that will allow fans to watch exclusive 8K content from the highly anticipated The Lord of the Rings: The Rings of Power series on Samsung’s cutting-edge screens.
Tolkien fans and newcomers alike will have early access to exclusive content only available through Samsung before the series premiere on Prime Video on September 2nd. They will host an exclusive sneak peek screening event featuring 25 minutes of content from the series’ first two episodes on its three-story LED video wall at Samsung 837, its flagship experience center. Starting this week, dynamic creative from the series will debut on Samsung’s landmark LED digital screens overlooking Times Square in New York City, Piccadilly Circus in London, and Piazza del Duomo in Milan.
Through a custom sneak peek with exclusive scenes, Samsung will be the first to offer series content in 8K resolution. Viewers will have the chance to experience the epic journey in depth and detail on Samsung Neo QLED 8K TVs and “The Wall” 8K Micro LED displays. Opportunities for fans to access the exclusive 8K trailer will be announced soon.
“Collaborations such as this mark a major milestone in bringing 8K – the most premium display technology – to the forefront for viewers,” said Simon Sung, Executive Vice President and Head of the Sales & Marketing Team of the Visual Display Business at Samsung Electronics. “For the first time, fans can experience the stunning imagery of The Lord of the Rings: The Rings of Power on Samsung Neo QLED 8K TVs.”
“When considering how to immerse our global fans in the world of The Lord of the Rings: The Rings of Power, Samsung’s exceptional technology and screens felt like a natural fit,” said Andrew Bennett, Vice President of Global Device Partnerships at Prime Video. “Samsung’s depth, detail, and incredible passion for the series has started us on an amazing journey together – one we can’t wait for audiences to experience.”
Samsung’s Neo QLED 8K series TVs provide the most immersive home entertainment experience available today, as the company that pioneered 8K display technology. Fans can experience the Second Age of Middle-earth in pristine 8K resolution thanks to Samsung’s Neural Quantum Processor 8K while being enveloped in the action thanks to Dolby Atmos and Object Tracking Sound, a Samsung technology that follows the action on the screen.
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To find out more on how to participate, visit the contest page https://www.samsung.com/my/itsmytv2022