For its upcoming Vivo V25 series in Southeast Asia, Vivo has partnered with a virtual influencer, imma. Vivo believes imma personifies the current Vivo V25 series, which seeks to amplify the fun of everyday moments with technology, with her curiosity, vibrancy, and young personality.
imma, known for her bright pink hair and super-realistic appearance, is Asia’s first virtual influencer and has appeared in countless collaborations as a fashion model. She has over 400,000 followers on social media, where she shares her daily life in fashion, beauty, and lifestyle. imma was recognised one of Nikkei’s “100 New Talents of Japan” and “Women of the Year 2020” by Forbes Women, a Forbes (PL) publication, for her social initiatives.
For more information on imma and the Vivo V25 series, stay tuned to Vivo Malaysia’s official Facebook Page.