Iconic Fender sound meets modern personal audio, from RM1,399
Fender Audio®, the consumer audio brand by Fender Musical Instruments Corporation (FMIC) and operated under license by Riffsound Pte. Ltd., has officially entered the Malaysian market following its CES 2026 debut. The brand introduces two flagship products – the ELIE™ portable speaker series and MIX™ headphones – both recognised with multiple Best of CES 2026 awards.
Marking Fender Audio’s expansion into premium personal audio, the new lineup blends the brand’s legendary sound heritage with next-generation engineering, designed for modern, flexible listening lifestyles.
ELIE™ Portable Speakers
The ELIE™ (Extremely Loud Infinitely Expressive) Bluetooth® speaker series redefines portable sound with powerful performance and refined design. Available in ELIE 6 and ELIE 12, the speakers feature integrated subwoofers and a world-first Waves SOC implementation, delivering high-volume, distortion-free audio with impressive power efficiency.
Designed for versatility, ELIE™ speakers support up to four simultaneous audio channels with minimal latency, allowing users to mix wireless and wired sources effortlessly. With support for Bluetooth devices, microphones via XLR or 1/4” inputs, and compatible Fender Audio accessories, the speakers can be configured in stereo mode or synced across multiple units for immersive sound coverage.
MIX™ Headphones
The MIX™ Headphones introduce a modular design that adapts to evolving listening needs and personal style. Paired with the FWD Tx USB-C transmitter, the headphones support lossless LHDC-V, low-latency LC3, and Auracast™ wireless audio for seamless compatibility across devices.
Powered by 40mm Graphene drivers, MIX™ delivers precise, balanced sound, enhanced by hybrid Active Noise Cancellation, dual microphones with Environmental Noise Cancellation, and both wired and wireless playback options. With up to 100 hours of battery life and replaceable modular components, MIX™ is built for long-term performance and everyday reliability.
Bringing Fender Audio to Malaysia
Developed and manufactured by Riffsound, Fender Audio products combine contemporary design with advanced acoustic engineering, carrying Fender’s iconic sound into the future of personal audio.
“ELIE and MIX are designed for how people listen today – portable, flexible, and personal,” said Mah Chernwei, CEO of Riffsound. “They reflect Fender’s legacy of craftsmanship while making premium sound more accessible for everyday life.”
Pricing and Availability
- ELIE 12 Speaker: RM1,899
- ELIE 6 Speaker: RM1,399
- MIX Headphones: RM1,399
All products will be available from March 2026 at selected online and offline retailers in Malaysia, including Fender Audio’s official stores on Lazada, Shopee, and Swap Asia.
For more information, visit fenderaudio.com or swap-asia.com.