Samsung Malaysia Electronics has teamed up with Dolby Laboratories to introduce its latest lineup of Super Big TVs featuring Dolby Atmos®, delivering a more immersive and cinematic home entertainment experience. The new range combines Samsung’s ultra-large screen innovations with Dolby’s multidimensional sound technology, setting a new benchmark for premium in-home viewing.
The showcase highlighted how Samsung’s advanced picture processing, supersized panels and Dolby Atmos audio work together to elevate movies, gaming, and music in the modern living room.
Calvert Yap, Head of Division for AV/TV at Samsung Malaysia, said, “Samsung is committed to redefining home entertainment with large-screen innovation. As demand for bigger TVs continues to rise, we want consumers to experience how our visual technology and Dolby Atmos audio create deeper immersion, clarity, and emotional impact in every scene.”
A New Standard for Big-Screen Viewing
Leading the lineup is Samsung’s flagship 115-inch model — a showcase piece that represents the brand’s most advanced big-screen technology yet. Powered by Supersize Picture Enhancer and Quantum Mini LED Pro, the display delivers exceptional brightness, contrast, and detail. Glare Free technology ensures comfortable viewing even in brightly lit rooms.
When paired with the Samsung HW-Q990F soundbar, the 115QN90F transforms into a fully cinematic setup, offering powerful picture quality and room-filling Atmos sound.
Dolby Atmos Unlocks Immersive Sound at Home
Dolby Atmos brings added depth, clarity and movement to audio on Samsung TVs, enhancing the impact of movies, series, games and music.
“We are excited to work with Samsung to bring Dolby Atmos to more Malaysians,” said Ashim Mathur, Vice President of APAC Marketing at Dolby Laboratories. “Consumers will immediately notice richer detail and directionality as sound comes alive around them.”
With streaming platforms such as Disney+ Hotstar, Netflix, Apple TV and HBO Max offering Dolby Atmos content, Samsung users can instantly enjoy elevated sound on compatible TVs and soundbars.
Transforming the Future of Home Entertainment
By combining ultra-large displays with Dolby Atmos, Samsung is redefining what home entertainment can be. The showcase marks a significant step toward making immersive, high-quality audiovisual experiences accessible to Malaysian households.
For more information, visit: https://news.samsung.com/my/