Midea Malaysia has achieved a major milestone with the simultaneous launch of 18 Midea brand stores across the country, a first in the industry, officially recognised by the Malaysia Book of Records for “Most Electrical Appliance Outlets Launching In An Event.”
The nationwide rollout includes 15 brand-new Midea Stores, two Midea Pro-Shops, and a refreshed Kuala Lumpur showroom, marking a significant expansion of the brand’s retail presence in Malaysia. This growth aims to offer consumers easier access to Midea products, hands-on in-store experiences, and stronger after-sales support.
Mark Tam, Managing Director of Midea Malaysia, said, “This milestone reflects our momentum and commitment to making smart home solutions more accessible to Malaysians. With more touchpoints nationwide, customers can discover our innovations firsthand while enjoying better convenience and service. The introduction of the SMART MASTER series further reinforces our goal of delivering intelligent, user-centric technologies to modern homes.”
Malaysia Book of Records Recognition
The record-setting launch featured a synchronized nationwide countdown, where all 18 locations unveiled their storefronts simultaneously. The moment was broadcast live across Malaysia, symbolising Midea’s growing retail network and its strengthened connection with consumers.
Introducing SMART MASTER: AI-Powered Home Innovations
Alongside the store launches, Midea unveiled its new SMART MASTER series — a collection of AI-driven, IoT-enabled appliances designed to create a seamlessly connected smart home ecosystem.
SMART MASTER technology integrates intelligent sensors, app connectivity, and adaptive automation to help appliances anticipate user needs and work more efficiently. The event also highlighted Midea’s latest innovations, including:
- Avigator Series
- Insta-Fit Master Series
- Laundry Suite
- Robotic Vacuum Cleaner V12
- Bladeless Fan
- RFID-powered Cooker Hood & Gas Hob
- Other SmartHome-compatible appliances
These solutions reflect Midea’s vision of simplifying modern living through a cohesive, energy-efficient, and AI-driven ecosystem.
Strengthening Midea’s Presence in Malaysia
The newly expanded retail footprint underscores Midea’s commitment to long-term growth in Malaysia. With rising demand for smart, energy-efficient home solutions, Midea aims to continue expanding its Brand Store network, strengthen dealer partnerships, and enhance nationwide after-sales support. The brand targets approximately 20% growth in 2026, backed by a robust product roadmap and increased customer-focused investments.
Exclusive Opening Promotions
To celebrate the launch, Midea is rolling out several promotions throughout December:
Gift with Purchase (1 – 31 December 2025)
Receive exclusive gifts with selected purchases, while stocks last.
Spin & Win (3 – 10 December 2025)
Spend RM288 and above at participating stores for a chance to spin and win prizes.
Spend & Win (3 – 31 December 2025)
Spend RM488 and above for a chance to win attractive rewards.