HUAWEI has officially introduced two of its most anticipated products to the Malaysian market: the HUAWEI Pura 80 smartphone and the HUAWEI FreeBuds SE 4 ANC wireless earbuds. Designed to blend style, durability, and smart features, both devices aim to enhance how Malaysians capture moments, stay connected, and live smarter. To celebrate their arrival, HUAWEI is kicking off its 9.9 Super Brand Day campaign with attractive rewards and limited-time promotions.
HUAWEI Pura 80: Bold Style Meets Smart AI Photography
The new Pura 80 continues the Pura Series’ legacy of iconic design and industry-leading imaging. Featuring a refined flat-edge display, frosted matte glass finish, and HUAWEI’s distinctive Forward Symbol lens ring, it reflects a fresh “tech-fashion” identity. Kunlun Glass 2.0 further boosts durability, making the display 20 times tougher than conventional glass.
Equipped with AI-powered tools, the Pura 80 simplifies daily life:
- AI Removal erases unwanted objects in photos.
- AI Best Expression ensures group photos capture everyone at their best.
- AI Gesture Control allows hands-free navigation for multitasking scenarios.
The Ultra Chroma XMAGE Camera system sets a new standard for mobile imaging, boasting 1.5 million spectral channels and XD Fusion Pro for vivid, true-to-life colours. It includes:
- 50 MP Ultra Lighting Camera with variable F1.4–F4.0 aperture and OIS
- 13 MP ultra-wide camera
- 12 MP periscope telephoto lens with 5.5x optical zoom (up to 50x digital)
- 13 MP ultra-wide front camera for sharp selfies and group portraits
Beyond photography, the Pura 80 is powered by a 5,170 mAh battery, supporting 66W wired and 50W wireless HUAWEI SuperCharge, ensuring reliable all-day performance. Its LTPO OLED display features HDR, 460ppi resolution, and a smooth 1–120Hz adaptive refresh rate for immersive visuals.
HUAWEI FreeBuds SE 4 ANC: Everyday Comfort with Powerful Sound

Joining the lineup, the HUAWEI FreeBuds SE 4 ANC delivers Active Noise Cancellation and triple-mic call noise reduction for clear, uninterrupted sound. With smart touch controls, durable build quality, and a comfortable fit, these earbuds are designed for all-day wear.
Battery performance is a standout:
- 10 hours of playback per charge
- 50 hours total with the case
- Just 10 minutes of charging = 4 hours of music
Available in White and Black, the FreeBuds SE 4 ANC combines sleek aesthetics with everyday practicality.
Pricing & Availability
- HUAWEI Pura 80: RM3,299 (promo price RM2,799 with RM500 voucher)
 Includes free gifts worth RM687: HUAWEI Band 8, HUAWEI Scale 3, and 1-Year HUAWEI Care+
- HUAWEI FreeBuds SE 4 ANC: RM249 (promo price RM99 with RM150 voucher + 1-Year Loss Care)
Both products are available now at HUAWEI Experience Stores, the HUAWEI Official Website, Lazada, Shopee, and TikTok Shop.
9.9 Super Brand Day Campaign
Running from 8 September, 8PM until 13 September 2025, the campaign offers up to 60% discounts across devices, including the latest arrivals. Featured deals include:
| Product | Free Gifts | RRP | Promo Price | 
|---|---|---|---|
| [NEW] FreeBuds SE 4 | 1-Year Loss Care (RM39) | RM249 | RM99 | 
| [NEW] Pura 80 | Band 8 (RM219) + Scale 3 (RM109) + 1-Year Care+ (RM359) | RM3,299 | RM2,799 | 
| [NEW] MatePad 11.5 PaperMatte Edition | M-Pencil 3rd Gen (RM399) + WPS 2.0 (RM299) | RM1,599 | RM1,549 | 
| WATCH GT 5 | APAC Warranty (RM79) | RM1,099 | RM699 | 
| MatePad Pro 13.2 | Keyboard, M-Pencil 3rd Gen, Backpack, WPS (worth RM1,896) | RM4,999 | RM4,399 | 
| Pura 80 Ultra | FreeBuds Pro 4 + 1-Year Care+ (worth RM1,428) | RM6,599 | RM6,099 | 
…and many more.
For the latest promotions and full campaign details, visit the HUAWEI Official Website, or follow HUAWEI Malaysia on Facebook and Instagram.

 
                    