HONOR Malaysia has taken a bold leap in its transformation journey with the official introduction of the HONOR ALPHA Plan, aimed at evolving the company from a smartphone brand into a full-fledged AI-driven ecosystem powerhouse. In line with this strategy, HONOR unveiled five new All-Scenario products for the Malaysian market, reinforcing its position as the only Android brand offering a complete ecosystem designed for smarter, more connected living.

The new lineup includes the HONOR Pad X9a (LTE), HONOR Pad V9, HONOR MagicBook X14 2025, the HONOR Watch 5 (now with a green leather strap), and the HONOR Earbuds Open. These additions are part of a broader vision that spans three phases — building intelligent phones, expanding AI across multiple smart devices, and eventually moving toward human-AI co-creation in the era of Artificial General Intelligence (AGI).
A Tablet for Every Need

HONOR Pad X9a (LTE) brings premium entertainment at an accessible price point. Featuring an 11.5-inch 2.5K display, TÜV Rheinland eye comfort certifications, and a massive 8,300mAh battery with 35W fast charging, it’s built for marathon streaming sessions. The tablet is bundled with a free Bluetooth keyboard and stylus, and is available in LTE (RM1,299) and WiFi (RM999) models.

HONOR Pad V9, on the other hand, is made for productivity on-the-go. From real-time voice-to-text, AI meeting translation, to a 144Hz 2.8K display, this tablet is an office in your bag. With a 10,100mAh battery, detachable keyboard, and HONOR Magic Pencil 3 included (total value RM898), the Pad V9 will retail for RM1,999, starting 11 April.
Powerful PC and Smart Wearables

The new HONOR MagicBook X14 2025 comes equipped with Intel Core H Series processors, a 14-inch FullView display, and 65W fast charging, all packed into a sleek chassis. Priced at RM2,499, the laptop includes a free HONOR Backpack and a 1-year Microsoft 365 subscription.

On the wearable front, the HONOR Watch 5 now comes in a stylish green leather strap option. With up to 15 days of battery life, real-time health tracking, and advanced GPS powered by AccuTrack Positioning, it’s ideal for health-conscious users. The new strap variant is priced at RM649, while existing Black and Gold versions are available for RM599.
HONOR Earbuds Open: The World’s First Travel Translator Buds?

Designed with AI-powered translation across 15 languages, the HONOR Earbuds Open take earbuds to the next level. With three real-time translation modes and crystal-clear audio, they’re perfect for frequent travellers or language learners. Retailing at RM699, they’re available in Polar Gold and Polar Black.
Seamless Integration Across the HONOR Ecosystem
All these products work together through HONOR Connect and the HONOR AI Space app, enabling cross-platform synergy, even outside the MagicOS ecosystem. Android and iOS users can also take advantage of seamless pairing and collaboration features.
Where to Buy
The new lineup will be available via:
- HONOR Malaysia website
- HONOR Experience Stores nationwide
- Online platforms: Shopee, Lazada, TikTok Shop
- Retail partners: Senheng, Urban Republic, and Harvey Norman
For updates and more information, visit www.honor.com/my