LG Electronics (LG) has officially introduced its latest XBOOM by will.i.am audio lineup at CES 2025, marking a bold new direction in Bluetooth speakers and earbuds. This innovative range, created in collaboration with multi-platinum musician and tech entrepreneur will.i.am, redefines the listening experience with signature sound, cutting-edge AI features, and immersive design.

A Fusion of Sound and Creativity

As LG XBOOM’s newly appointed “Experiential Architect,” will.i.am has infused the lineup with his expertise in music, culture, and technology. Each product in the XBOOM by will.i.am series is professionally tuned to deliver the XBOOM Signature Sound, featuring a balanced audio profile with warm, rich tones. The compact and playful design reflects will.i.am’s artistic vision, offering both style and functionality.

AI-Powered Smart Features

The XBOOM by will.i.am lineup introduces seamless AI capabilities, enhancing every listening experience:

  • AI Sound – Analyzes content in real time and adjusts audio settings for optimized playback.
  • AI Lighting – Syncs speaker lights with the rhythm of the music for a dynamic visual experience.
  • AI Calibration – Recognizes its surroundings and adjusts sound output accordingly, whether indoors or outdoors.
  • RAiDiO.FYI Integration – A dedicated button connects users instantly to will.i.am’s AI-powered infotainment platform, delivering customized audio content.

Additionally, LE Audio Auracast enables multiple speakers to connect for synchronized, high-quality audio, even on devices that do not support Auracast natively. Built-in Peerless tweeters ensure premium sound with deep bass and crisp highs.

Meet the XBOOM by will.i.am Lineup

XBOOM Bounce: Big Sound, Portable Design

The XBOOM Bounce is designed for rich, immersive audio in a compact form.

  • Up-Bouncing Passive Radiators & Dual Dome Tweeters for enhanced sound clarity.
  • 360° LED Lighting reacts to the beat for a vibrant listening experience.
  • IP67 water & dust resistance plus Military Standard 810G durability for outdoor adventures.
  • 30-hour battery life ensures all-day listening.

XBOOM Grab: Take Your Music Anywhere

A travel-friendly speaker with surprisingly powerful audio in a compact design.

  • Dual passive radiators deliver deep bass and dynamic sound.
  • Multiple orientation options – stand it upright, lay it flat, or fit it into cup holders and bike cages.
  • IP67 water & dust resistance and Military Standard 810G durability.
  • 20-hour battery life for uninterrupted playback.

XBOOM Stage 301: Powerhouse for Performers & Gatherings

Ideal for busking, karaoke, or large gatherings, the XBOOM Stage 301 brings concert-quality sound.

  • 6.5-inch woofer & dual 2.5-inch midrange drivers provide rich, full-bodied audio.
  • Built-in handle & wedge design for flexible positioning.
  • IPX4 water resistance and replaceable battery with 11-hour playtime.

XBOOM Buds: Next-Level Wireless Audio

Designed for pure, well-balanced sound with deep bass, the XBOOM Buds elevate true wireless listening.

  • Graphene drivers for lightweight yet durable, high-fidelity audio.
  • Active Noise Canceling (ANC) & LE Audio Auracast for immersive, high-quality streaming.
  • Ergonomic ear tips & hook design ensure a secure fit.
  • IPX4 water resistance & 30-hour battery life (with charging case).

A Shared Vision for Music and Technology

“Working with LG allows us to create groundbreaking audio experiences for music lovers worldwide,” said will.i.am. “By blending technology, creativity, and culture, we want to take the listening experience to an entirely new level.”

Lee Jeong-seok, head of LG’s Media Entertainment Solution Company, added:

“This marks an exciting collaboration between LG and will.i.am. We are committed to elevating audio innovation and shaping the future of music experiences.”

Availability

The XBOOM by will.i.am audio products will launch globally in 2025

For more details, visit LG XBOOM Official Website.