Hisense, a globally renowned brand in home appliances and consumer electronics, has further strengthened its position in the global television market. According to data from the international market research institute Omdia, Hisense achieved a 14% global market share in 2024, with 29.14 million TV units shipped worldwide. This marks the third consecutive year that Hisense has maintained its No.2 global ranking, continuing a seven-year streak of consistent growth—a feat unmatched by any other TV manufacturer.
Hisense: The Global Leader in Large-Screen TVs
Hisense continues to dominate the large-screen TV segment, ranking first worldwide in shipments for TVs 75 inches and above, with a 19.8% market share. In the ultra-large TV category, Hisense commands:
✔ 30.3% global market share for 98-inch+ models
✔ 58.8% market share for 100-inch+ TVs, securing the top position globally
Additionally, GFK and Circana report that Hisense TVs rank No.1 in multiple key markets, including Japan, Australia, South Africa, and Slovenia.
Innovation-Driven Success with AI-Powered Technology
Hisense attributes its sustained success to its user-centric approach, ensuring that every technological advancement enhances the customer experience. Leading the way in AI-driven display innovation, the 116-inch TriChroma LED TV showcases:
✔ RGB Local Dimming Display Technology for superior contrast and brightness
✔ Hi-View AI Engine X, which optimizes visuals in real-time using AI-powered features such as AI Peak Brightness and AI RGB Local Dimming
These technologies enhance picture quality, improve energy efficiency, and redefine the viewing experience, setting new industry standards.
Hisense’s Commitment to Growth and Excellence
Hisense’s ongoing commitment to cutting-edge innovation and customer satisfaction has positioned it as a leader in the global TV industry. Through strategic partnerships and continued investment in AI-driven enhancements, Hisense remains dedicated to pushing the boundaries of home entertainment.
With an upward trajectory in market share and innovation, Hisense is set to sustain its growth and remain the preferred choice for consumers worldwide.