POCO has officially unveiled the POCO X7 Pro and POCO X7, setting new standards for high-performance smartphones with stylish, durable designs. These devices are tailored for young tech enthusiasts who demand both power and aesthetic appeal.
“The POCO X7 Series blends cutting-edge performance with bold, trend-setting design,” said Angus Ng, Head of Product Marketing at POCO Global. “With the flagship power of POCO X7 Pro and the versatile capability of POCO X7, we’re empowering users to maximize their smartphone experience.”
Key Highlights
Flagship Performance
- POCO X7 Pro debuts the flagship Dimensity 8400-Ultra processor, built on TSMC’s advanced 4nm technology. With a 50% boost in AI performance and up to 70% GPU efficiency, it supports seamless multitasking and gaming with features like WildBoost Optimization 3.0 and 1.5K AI super resolution.
- POCO X7 is powered by the Dimensity 7300-Ultra, achieving an impressive AnTuTu score of 704,404 and offering smooth performance with RAM expansion up to 24GB.
Innovative Cooling and Longevity
- POCO X7 Pro features LiquidCool Technology 4.0, incorporating a 5000mm² cooling area with a 3D IceLoop System to manage heat effectively.
- Long-lasting batteries:
- POCO X7 Pro: 6000mAh battery with 90W HyperCharge for a full charge in just 42 minutes.
- POCO X7: 5110mAh battery with 45W turbo charging for rapid top-ups.
- Both models retain over 80% battery capacity after 1600 charge cycles and feature intelligent Smart Charging Engine for safe and efficient charging.
Rugged and Stylish Design
- POCO X7 Pro:
- 6.67″ CrystalRes 1.5K AMOLED display with 120Hz refresh rate and 3200-nit peak brightness.
- Enhanced protection with Corning® Gorilla® Glass 7i and IP68 rating for water and dust resistance.
- Racetrack-inspired design with options including a bold Yellow variant featuring dual-tone textures.
- POCO X7:
- First POCO device with a 3D curved display for superior grip.
- Protected by Corning® Gorilla® Glass Victus® 2, offering 55% better drop resistance.
- Stylish color options: Black, Green, and Silver.
Professional-Level Camera
- Both models feature a 50MP Sony IMX882 main camera with OIS for sharp, vibrant photos, even in low light.
- POCO X7 Pro: Dual focal lengths (26mm and 35mm) and UltraSnap for motion capture.
- Support for 4K video recording (30fps on X7, 60fps on X7 Pro) with dual stabilization (OIS+EIS) for steady, cinematic-quality footage.
AI-Powered Features
- Integrated GenAI tools:
- AI Interpreter for real-time translation.
- AI Notes and AI Recorder for summarizing audio content.
- Both devices include the Google Gemini AI assistant for writing, brainstorming, and productivity.
Pricing and Availability
The POCO X7 Series is available in Malaysia from January 9, 2024, with early-bird offers running until January 25.
| Model | Variant | Price (RM) | Early Bird (RM) | Platforms |
|---|---|---|---|---|
| POCO X7 Pro | 8GB + 256GB | 1,499 | 1,299 | Shopee, mi.com |
| 12GB + 256GB | 1,599 | 1,399 | Shopee, mi.com | |
| 12GB + 512GB | 1,699 | 1,499 | Shopee, mi.com | |
| POCO X7 | 8GB + 256GB | 1,199 | 999 | Lazada, mi.com |
| 12GB + 512GB | 1,399 | 1,199 | Lazada, mi.com |
For more information, visit official POCO stores on Shopee and Lazada or mi.com.