Imagine stepping into any world instantly, from the vibrant streets of New York City to the serene, snow-covered peaks of the Alps. These environments are no longer just distant dreams but immersive realities you can explore and interact with using nothing more than a gaze, a gesture, or your voice.
What once seemed like science fiction has become a reality, as eXtended Reality (XR) redefines how we engage with the world around us.
What is XR?
XR serves as an umbrella term for technologies that extend or alter reality by blending physical and digital worlds. This encompasses virtual reality (VR), augmented reality (AR), mixed reality (MR), and emerging technologies yet to be developed. XR unlocks infinite possibilities, crafting a dynamic spatial canvas where users can interact with the world through sight, sound, and motion.
From transforming how we work and learn to revolutionizing entertainment, gaming, and health, XR is set to reshape core areas of our lives.
Galaxy AI: Pioneering the Future of XR
At the heart of our innovation lies the user experience. Our mission to democratize technology led to the introduction of Galaxy AI, grounded in our leadership in mobile AI. Now, we’re unlocking the potential of XR to deliver the most natural and intuitive interactions through multimodal technology.
Supported by the Galaxy ecosystem, this groundbreaking technology empowers users and transforms everyday life in ways only Samsung can deliver.
Building the Future: Collaboration with Google and Qualcomm
To bring this vision to life, we’ve partnered with industry leaders like Google and Qualcomm to create a new Android XR platform. Our collaboration combines years of expertise in designing, integrating, and optimizing technology, resulting in one of our most ambitious projects yet.
This robust and scalable platform ensures a rich XR experience, featuring content from the Galaxy ecosystem, Google’s apps, and third-party developers. Every XR interaction is enriched with cutting-edge capabilities, offering endless possibilities.
Redefining XR Interactions
Available for headsets and glasses, this new platform integrates Gemini’s conversational user interface (UI) with contextual understanding. It moves beyond gestures or controllers, utilizing voice and natural conversation to provide an elevated, AI-assisted experience. These interactions are accurate, personalized, and designed to feel intuitive.
Project Moohan, our codename for this next-gen headset, is a testament to our commitment. “Moohan,” meaning “infinity” in Korean, reflects our belief in creating unparalleled immersive experiences. Equipped with state-of-the-art displays, Passthrough capabilities, and natural multi-modal input, this lightweight, ergonomic headset is your gateway to exploring infinite possibilities.
Imagine using Project Moohan to:
- Navigate the world with Google Maps.
- Watch live sports on YouTube.
- Plan trips with Gemini’s intelligent assistance.
Industry Leaders on the Future of XR
Won-Joon Choi, EVP and Head of R&D, Mobile eXperience Business, remarked: “XR has quickly shifted from a distant promise to a tangible reality. We believe it can unlock meaningful ways to interact with the world, transcending physical boundaries. Collaborating with Google marks our first step towards shaping the future of XR.”
Sameer Samat, President of Android Ecosystem, Google, added: “We’re at an inflection point for XR, where breakthroughs in multimodal AI enable natural and intuitive everyday interactions. Partnering with Samsung on Android XR will transform computing for everyone, enabling next-gen devices like headsets, glasses, and beyond.”
The Journey Ahead
The possibilities of XR are infinite, and we’re just getting started. Visit Samsung Newsroom Malaysia for the latest updates on this exciting journey.