Signify (Euronext: LIGHT), a global leader in lighting, has announced a new partnership with the Mercedes-AMG PETRONAS Formula 1 Team. This collaboration aims to advance both entities’ shared commitment to technological innovation and sustainability, with a vision of making Mercedes-AMG PETRONAS one of the world’s most sustainable professional sports teams.
Eric Rondolat, CEO of Signify, commented: “We are proud to partner with Mercedes-AMG PETRONAS F1, a team that is determined to lead both on and off the track. Our shared passion for responsible innovation will drive progress in our industries and beyond. Our joint commitment to act responsibly will lead us to develop transformative and disruptive new technologies that elevate performance to the benefit of people and the planet. We are excited to support Mercedes-AMG PETRONAS F1’s winning objectives with human-centric lighting innovations that enhance team performance and deliver unforgettable experiences for fans.”
Toto Wolff, Team Principal and CEO of Mercedes-AMG PETRONAS F1 Team, said: “Innovation and performance are at the heart of everything we do. We also recognize our social responsibilities and embed sustainability in every action. Partnering with Signify will help us advance in both areas. Their lighting technology already powers several night races, and their commitment to climate action is inspiring. We look forward to working together to achieve our sustainability ambitions and optimize well-being and performance for our team members.”
Richard Sanders, Chief Commercial Officer of Mercedes-AMG PETRONAS F1 Team, added: “We are thrilled to welcome Signify into our partner family. Collaborating with such an innovative company is fantastic. Together, we are confident in creating a partnership with a profound impact and lasting legacy.”
Key Partnership Elements
Environmental Responsibility
Signify has significantly transformed and decarbonized the lighting sector, reducing GHG emissions across the full value chain by 50% since 2019. The company’s 2040 Climate Transition Plan aims for net-zero emissions by 2040. As part of the partnership, Signify will share its expertise to support Mercedes-AMG PETRONAS F1 in developing its Climate Transition Plan.
Well-being and Performance
Success in Formula One requires every team member to perform at their best. Signify’s lighting innovations, such as NatureConnect and EyeComfort, will create optimal conditions for drivers, engineers, and team members by bringing daylight indoors to aid concentration and support the body’s natural rhythms.
Unforgettable Experiences
Signify’s lighting solutions illuminate night circuits in Singapore and Las Vegas, enhancing the spectacle for on-site fans. Additionally, immersive TV and gaming surround lighting will bring the excitement of F1 races to fans watching from home.
Both Signify and Mercedes-AMG PETRONAS F1 are committed to responsible innovation, ensuring that high performance does not come at the cost of sustainability. This partnership is poised to set new standards in their respective industries by integrating sustainable practices without compromising on performance.
For more information on Signify’s initiatives and their partnership with Mercedes-AMG PETRONAS Formula 1 Team, please visit Signify and Mercedes-AMG PETRONAS Formula 1 Team.