Demonstrating its commitment to the ‘Life’s Good’ mission, LG Electronics (M) Sdn Bhd (LG Malaysia) recently organized a blood donation drive in partnership with the National Blood Centre. The event garnered enthusiastic participation from LG Malaysia employees and the local community in Selangor, all united by the shared goal of saving lives and providing support to those in need.
This initiative directly addresses the urgent requirement for 500 blood bags daily across the nation, ensuring an adequate supply for patients in critical need. The drive not only assists the National Blood Centre in maintaining its blood reserves but also increases public awareness about the importance and benefits of regular blood donations.
Justin Choi, Managing Director of LG Malaysia, stressed the critical importance of blood donations. “Many people may not recognize the significance of blood donations until they need a transfusion themselves. We aim to shift this perspective and highlight the crucial role that donations play for both recipients and donors.”
“LG Malaysia is honored to host this blood drive with the support of the National Blood Centre. Each donation has the potential to save up to three lives, making every contribution immensely valuable to both the National Blood Centre and patients in need,” Justin added.
The Vital Need for Blood Donations
As per the Kementerian Kesihatan Malaysia, blood is composed of three main components: red blood cells, platelets, and plasma. While plasma can be stored for up to three years, red blood cells have a shelf life of only 42 days, and platelets just five days.
Dr. Mohammad Masrin Bin Md Zahrin, Director of the National Blood Centre, highlighted that with advancements in medical technology and the increasing number of hospitals nationwide, the demand for blood continues to rise. This emphasizes the critical need for continuous blood drives to maintain a stable supply and support healthcare services that rely on blood transfusions.
“We are extremely grateful for this collaboration with a global organization like LG Malaysia, who are willing to support the local health system. This drive also allowed us to remind Malaysians not to be complacent about our health and the health of others by extending a helping hand when needed,” Dr. Mohammad Masrin Bin Md Zahrin remarked.
Embracing the ‘Life’s Good’ Mission
“At LG, ‘Life’s Good’ embodies optimism and bravery. Through this initiative, we are enabling blood recipients to live courageously and stay hopeful that help will always be available. As the leading home appliances brand in the country, we believe it is our duty to lead by example. This blood drive is one such initiative that we hope will inspire others to take similar actions,” Justin concluded.
For more information and updates on LG Malaysia and the Life’s Good Campaign, please visit LG Malaysia’s official website or follow LG Malaysia’s official Facebook page.