realme to Embrace a Comprehensive AI Strategy
realme is thrilled to announce the return of its GT Series to the global market. As AI (Artificial Intelligence) reshapes the industry, realme aims to become a leading AI Populariser with the GT Series. Sky Li, founder and CEO of realme, expressed his confidence that the GT 6 will surpass expectations, especially catering to young users.
The Return of the “Flagship Killer”
Positioned as the “New Flagship Killer Powered by AI,” the highly anticipated realme GT 6 is set to outshine its predecessors. This new GT series will blend state-of-the-art AI experiences with powerful performance, aiming to make a significant impact on the high-end smartphone market.
Embracing the Future with AI
AI represents the future trajectory of the mobile phone industry. The AIGC (AI-Generated Content) era will spark new market expansion, propelling AI-enabled smartphones into a new growth phase. To seize these opportunities, realme is heavily investing in AI innovation, aiming to become a committed AI populariser.
Key initiatives include:
- Next AI Lab: Established to drive AI research and development.
- AI+UI Populariser Plan: Launched to integrate advanced AI functionalities and innovative UI features.
- Global AI Expert Recruitment: Partnering with tech giants like Google, Qualcomm, and Microsoft to quickly bring cutting-edge AI-driven functionalities to market.
Key Focus Areas in AI
Sky Li emphasized that industry competition will shift from hardware alone to a combination of hardware, software, and overall technological capability. He identified three major trends in the future development of AI:
- AI Imaging: Enhancing photography and videography through AI.
- AI Voice: Improving voice recognition and interaction.
- AI Interaction: Enhancing user interface and experience through AI.
Commitment to User-Centric Innovation
realme remains dedicated to a user-centric approach, empowering young consumers with accessible AI solutions. The realme GT 6, with its AI-powered features, is designed to meet the demands of tech-savvy young users worldwide.
For more insights, read Sky Li’s full interview with Forbes here.