HUAWEI Consumer Business Group (CBG) has unveiled its latest innovation, the nova 12 series. This new release doesn’t just signify technological advancement; it represents a fusion of style, innovation, and the joy of capturing life’s moments. Tailored for the young and the young at heart, the nova 12 series, which includes the nova 12 SE and the flagship nova 12s, raises the bar for smartphone expectations.

A Blend of Elegance and Innovation

The nova 12 series merges cutting-edge technology with exquisite design, catering to the demanding tastes of modern consumers who seek both functionality and flair in their devices. Each model, from the versatile nova 12SE to the sophisticated nova 12s, is meticulously crafted to meet these standards.

The nova 12 SE showcases the iconic Super Star Orbit Ring Design, symbolizing the seamless integration of technology and artistry. Meanwhile, the premium nova 12s boasts an ultra-thin, flat-edge screen, measuring just 6.88mm thick, offering an immersive visual experience without compromising comfort or style.

A Palette of Styles

More than just technological marvels, the nova 12 series devices make a bold fashion statement. Available in a range of colors, each device reflects the vibrant and diverse personalities of its users.

The nova 12SE offers a selection of elegant color options, seamlessly blending with modern lifestyles. Meanwhile, the nova 12s is available in Blue, White, and Black editions. The Blue edition features a Unique Petal Texture Design, exuding confidence and youthfulness. The White variant offers a serene and refined alternative, while the Black version combines mystery with luxury, featuring the luminous Star Orbit Ring design.

Revolutionizing Smartphone Photography

Photography with the nova 12 series goes beyond conventional boundaries, offering advanced features to suit every scenario. The nova 12 SE boasts a 108MP high-resolution camera for ultra-clear shots, capturing the essence of any moment, whether it’s a serene landscape or a bustling cityscape.

The flagship nova 12s enhances this experience with a 60MP ultra-high-resolution selfie camera, perfect for capturing spontaneous moments with stunning clarity and detail, from picturesque sunsets to vibrant street scenes.

Empowering Users with Unmatched Performance

Designed to keep pace with the energetic lifestyles of users, the nova 12 series offers robust performance and long-lasting battery life. The nova 12s features 66W HUAWEI SuperCharge Turbo 2.0 technology, charging up to 62% in just 15 minutes. Combined with powerful batteries, users can enjoy extended usage without worrying about battery life.

EMUI 14 enhances the user experience across the nova 12 series, delivering a smooth, efficient, and secure operating system. Features such as themed lock and home screens, SuperHub for seamless data transfer, and Live View for at-a-glance information ensure every interaction is enjoyable.

A New Era of Smart Interaction

The nova 12 series revolutionizes smartphone interaction with innovative features like SuperHub and Live View, simplifying data management and information access. EMUI 14 prioritizes privacy and security, introducing Pure Mode to prevent unwanted app installations and giving users control over app permissions.

The nova 12s and nova 12 SE benefit from EMUI 14’s features, optimizing performance and power consumption for a seamless user experience. Personalization and efficiency are elevated with the all-new EMUI 14, making the nova 12 series the perfect companion for those on the go.

Pricing and Offerings

Pre-order the nova 12s starting at RM1,999 with free gifts worth up to RM988 or the nova 12 SE starting at RM1,499 with free gifts worth up to RM308 through the HUAWEI Official Website, HUAWEI Official Store on Shopee, or the HUAWEI Flagship Store on Lazada until April 12, 2024. For more information and updates, visit the HUAWEI Official Website, Official Facebook page, or Instagram.

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