NVIDIA, a global leader in graphics and digital infrastructure, is revolutionizing Vietnam’s iCafe landscape with its latest GeForce RTX 40 SUPER series products and a series of engaging events and programs. These initiatives not only mark a significant upgrade in gaming technology but also reignite the passion of the gaming community post-pandemic.
Resurgence of the iCafe Market: Vietnam’s iCafe market has experienced a remarkable revival since the easing of COVID-19 restrictions. The sector has bounced back vigorously, with approximately 14,000 operational iCafes featuring an estimated 280,000 PCs. Over 650 active GeForce-certified iCafes further bolster this resurgence.
iCafe Discovery Program: NVIDIA’s iCafe Discovery Program, held in Hangzhou, China, focused on introducing and integrating the GeForce RTX 40 series upgrades into Vietnamese iCafes. Many participants have adopted these innovations, transforming traditional iCafes into modern Esports cafes offering the latest games and exceptional gameplay experiences.
Hanoi GeForce Fans Party: The Hanoi GeForce Fans Party, featuring NVIDIA CEO Jensen Huang, attracted over 400 on-site attendees and gained more than 1 million online views. The event showcased the latest GeForce technologies, providing a platform for gamers to interact and engage in CS2 matches against Key Opinion Leaders (KOLs).
NVIDIA Reflex iCafe Attack: The ongoing CS2 tournament, NVIDIA Reflex iCafe Attack, has a substantial prize pool of 120 million VND, the largest for a CS2 event in Vietnam. Over 70 iCafes across 12 cities have participated, with the final event expected to attract over 500 attendees and achieve more than 2 million social media impressions.
iCafe Certification with RTX 40 SUPER Adoption: Project X-23 in HCMC became the first iCafe to upgrade to the GeForce RTX 4070 SUPER PCs, offering an unparalleled gaming experience. The project plans to expand further, setting new standards for the iCafe industry.
A New Era for Vietnam’s Gaming Landscape: NVIDIA’s initiatives signify a cultural shift in Vietnam’s gaming landscape by combining state-of-the-art hardware with immersive gaming experiences. The comprehensive approach promises to enhance the gaming experience for enthusiasts across Vietnam, establishing a new era of digital entertainment and community