In a groundbreaking collaboration, Amazfit has joined forces with Kelvin Kiptum, the men’s marathon world record holder and the only athlete to complete a marathon in less than two hours and one minute. As Amazfit’s ambassador, Kiptum will leverage the Amazfit Cheetah Pro to manage his training and race performance in preparation for upcoming marathon races in Rotterdam and Paris.

Pengtao Yu, the VP of Industrial Design, Brand & Consumer Marketing at Zepp Health, expressed enthusiasm for the partnership, stating, “We are thrilled about the collaboration between Amazfit and Kelvin Kiptum. As a health technology company, we are proud to support Kelvin’s quest to break records and inspire individuals worldwide to pursue their own health and fitness goals. This partnership is a testament to our commitment to empowering people to lead healthier lives through intelligent healthcare fitness solutions.”

Kiptum, who recently achieved a remarkable marathon time of 2:00:35 in Chicago, is gearing up for extraordinary endeavors. After conquering marathons in Valencia in 2022 and London in 2023, the 24-year-old runner aims to break the 2-hour mark in Rotterdam in April 2024 and secure gold at the 2024 Olympics in Paris.

To enhance his preparation, Kiptum will utilize the Amazfit Cheetah Pro, a specialist running watch equipped with the MaxTrack™ dual-band circularly-polarized GPS antenna. This technology boasts a tested accuracy of 99.5% of a professional GPS locator. Additionally, the watch features Zepp Coach™, an AI solution generating tailored plans and guidance for athletes preparing for marathons in optimal condition. Amazfit’s cutting-edge technology will support Kiptum as he refines the finer details of his training.

Expressing his excitement about the collaboration, Kelvin Kiptum stated, “Teaming up with Amazfit for this groundbreaking journey is truly exciting. The Amazfit Cheetah Pro has become an integral part of my training regimen. As I aim to break the 2-hour mark in Rotterdam and pursue gold at the Paris Olympics, I am confident that Amazfit will be my ultimate ally in pushing the limits of human potential. Together, we are set to redefine what’s possible.”

The symbiotic partnership between Amazfit and Kelvin Kiptum symbolizes a shared commitment to breaking limits. Just as Amazfit’s smartwatch and smart ring cater to athletes seeking to push their boundaries with cutting-edge technology, Kelvin Kiptum continues to exemplify the limitless potential of human ability.

By forming strategic partnerships with elite athletes like Kelvin Kiptum, Amazfit aims to create a platform that transcends geographical boundaries, offering valuable insights into performance, training, and endurance for aspiring and professional athletes.

The Amazfit Cheetah Pro is now available in Malaysia official stores.

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