vivo is excited to be a part of the highly anticipated UEFA EURO 2024, which will be held in Germany next summer. As the Official Partner of UEFA EURO 2024, vivo will demonstrate its cutting-edge smartphone technology on a worldwide platform, uniting fans via special brand moments and experiences. vivo is committed to delivering consumer-first technologies and flagship smartphones that enable professional-level photography simple and accessible to everybody, allowing consumers to record every action-packed moment.
During UEFA EURO 2024, fans will have the opportunity to totally immerse themselves in the experience thanks to the assistance of vivo. Before each game, fans will get the opportunity to dance with some of the world’s top DJs and bond over their mutual passion of music and football. In addition, the company will collaborate with UEFA to offer the ‘Player of the Match’ ceremony after each game to recognize the finest players alongside the fans.
As part of the recognition, vivo will assist and equip UEFA EURO 2024 staff with vivo flagship smartphones to help the tournament succeed.
As an official partner of UEFA EURO 2020 in 2021, vivo created a social media campaign urging fans to capture and share pleasant moments during the tournament. The opening and closing ceremonies of the event featured fan-created content. vivo utilized its own AI technology to restore iconic pictures from the tournament’s history, which were delivered to UEFA as a gift for the European Championship’s 60th anniversary. In addition, vivo sponsored one fortunate fan for a ‘dream’ trip to the Championship Final as a result of a social media effort organized by football lovers. Other global events are also supported by vivo.