ASUS Malaysia announced the local availability and pricing of the Zenbook 14 Flip OLED (UP3404) and Zenbook 14X OLED (UX3404) at the 2023 ASUS Zenbook Launch Event which happened at Starbucks Reserve, Tropicana Gardens.

Zenbook 14 Flip OLED (UP3404)

The elegant and flexible Zenbook 14 Flip OLED delivers new levels of efficiency thanks to 13th Gen Intel Core processors, Intel Iris Xe integrated graphics, 512GB PCIe SSD, 16 GB RAM, and a long-lasting 75 Wh battery. There are two Thunderbolt 4 connections, a USB 3.2 Type-A connector, and an HDMI 2.1 (TMDS) port for easy I/O. WiFi 6E (802.11ax) guarantees dependable wireless access.

The enlarged 14-inch 16:10 2.8K OLED display, which is PANTONE Validated and has a 100% DCI-P3 gamut, provides excellent graphics. It’s also TÜV-certified for eye treatment and comes with an optional ASUS Pen 2.0 MPP 2.0 pen.
The 15.9 mm narrow and 1.5 kg Zenbook 14 Flip OLED has a 360° any-position pivot. An ambient light color sensor instantly changes brightness and color tone and allows adaptive dimming to help keep OLED display life. There is also an IR sensor for quick facial login.

Data input is a cinch with the optional ASUS NumberPad 2.0 and the full-size ASUS ErgoSense keypad and touchpad. The robust, Harman Kardon-certified audio system includes AI noise-cancelling technology, multi-dimensional Dolby Atmos music, and crystal-clear conference conversations.
Because ASUS cares about the environment, the Zenbook 14 Flip OLED employs 100% recyclable packing and 30% post-consumer recycled (PCR) polymers. Additionally, it works more energy efficiently than the ENERGY STAR minimum. The notebook is put through the most rigorous MIL-STD-810 US military-grade testing to guarantee durability.


Powering The Zenbook 14 Flip OLED features the newest 13th Gen Intel Core i5-1340P CPU, Intel Iris Xe graphics, and up to 16 GB of fast RAM. A 512GB PCIe 4.0 x4 SSD provides plenty of rapid storage. Users can tackle any job, wherever they are — in the office, at home, or on the road — with Zenbook 14 Flip OLED, and experience all the performance they require in any circumstance.
The long-lasting 75 Wh battery has ASUS USB-C Easy Charge for simple charging, and fast-charge technology enables it to be charged up to 60% in as little as 49 minutes.

Zenbook 14X OLED (UX3404)

The Zenbook 14X OLED is equipped with up to the newest 13th Gen Intel Core H-series CPUs, 32 GB of RAM, and an ASUS IceCool cooling system to optimize performance for seamless multitasking. For easy creation, the laptop now includes discrete graphics up to NVIDIA® GeForce RTX 3050.

The visuals have also been significantly enhanced, with a bigger 14.5-inch 16:10 2.8K 120 Hz OLED HDR monitor replacing the previous-generation’s 14-inch model. A touchscreen variant of this monitor is also offered as an option. The display is extremely responsive, with Pantone® Validated color accuracy, a cinema-grade DCI-P3 gamut, DisplayHD True Black 600 accreditation, and SGS and TÜV Rheinland-certified eye care.
A long-lasting 70 Wh battery with fast-charge technology and USB-C® Easy Charge compatibility guarantee optimal on-the-go efficiency.

The sophisticated ASUS IceCool cooling system offers customers complete control over the balance of speed and fan noise. For maximum efficiency, efficiency setting increases fan speed and boosts the CPU power limit. Whisper mode offers cool and silent power-saving operation, while Standard mode carefully optimizes all settings for daily activities.

Pricing & Availability

The Zenbook 14 Flip OLED (UP5404) will be available in Malaysia in late March for RM5,499. This newest addition to the Zenbook family adds the Zenbook 14X OLED (UX3404), which is already available in the market for RM4,999.

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