The vivo flagship model X series has long been recognised in the smartphone industry for its strong features and beautiful photographic skills. When the latest X series – vivo X90 – was debuted in China last November, it earned more than 97% positive comments and doubled the sales volume compared to the X80 series, vivo’s biggest achievement to yet.
vivo and ZEISS will have a worldwide imaging strategic relationship in 2020. This year, ZEISS developed a one-inch ZEISS main camera, which was incorporated in the vivo X90, making it Malaysia’s first smartphone with a one-inch main camera sensor. From noise reduction to colour reproduction of smartphone photographs, the vivo X90 series marked a significant industry advance.
In terms of performance, the vivo X90 series achieved game-adaptive technology with the combination of the world’s first Dimensity 9200 and vivo’s self-developed V2 chip, which compliment each other. The vivo X90 series not only prevents overheating and increases frame stability, but it also has the world’s first self-adaptive image quality option for the popular game Honor of Kings.
During the debut of the vivo X90 series in China, it gained first position in the domestic market share with 24% in the price range of RMB3,500-RMB5,000, scoring three times more than the second place.
The vivo X90 series excels in every aspect. Consumers no longer have to pick between image features and gaming experience because the X90 series has both.