OnePlus has announced an official collaboration with Riot Games to sponsor the League of Legends World Championship 2022. (S12) Allowing OnePlus to strengthen its brand presence among worldwide gaming players.
The collaboration between OnePlus and Riot Games will create the most valuable player awards trophy, which will be presented to the player who shines in the finals on the “Summoner’s Rift.” Furthermore, OnePlus will interview teams and players to convey their “Never Settle” moment and provide the public with behind-the-scenes stories.
“We are excited to partner with Riot Games this year. Esports continues to grow in popularity, with fans can express their enthusiasm and energy. League of Legends Worlds Championship is a platform for us to reach more gamers to know us better. Furthermore, the strong and firm spirit of professional game players meet OnePlus’ brand mantra, that is, Never Settle. It’s never about perfection, it’s about the constant pursuit of better, which drives us to keep innovation in technology and bring the most advanced while purposeful devices to our users.” said Emily Dai, Head of Global Brand and Marketing at OnePlus.
“We are thrilled to have OnePlus sponsor the League of Legends World Championship 2022,” said David Mulhall, Head of Global Esports Business Development and Partnerships at Riot Games. “As the exclusive global smartphone partner for the game, OnePlus is one of the most popular tech brands among global game players. We look forward to seeing what OnePlus will bring to the audience during the event,” she added.
In order to provide high quality hardware and software that will satisfy the demands of the present and the future, OnePlus has always prioritised its community members and communicates with users on a regular basis. This perfectly depicts the League of Legends World Championship 2022’s ‘One and Only’ concept this year.
Since 2017, OnePlus has hosted a significant number of Open Ears Forums both online and in person. It offers OnePlus a crucial opportunity to pay attention to customer feedback and make improvements to its goods and services as a result. This aids OnePlus in comprehending the requirements of mobile gamers.
The Evolve Beyond Speed experience is made possible by OnePlus’s second global flagship smartphone — The OnePlus 10T which offers gamers an immersive and uninterrupted gaming experience without lag or frame rate fluctuations thanks to its Snapdragon® 8+ Gen 1 Mobile Platform, 16 GB of LPDDR5 RAM, Next-generation 3D cooling system, 6.7-inch FHD+ display with a 120Hz refresh rate, 150W SUOERVOOC Endurance Edition, and HyperBoost Gaming Engine.
OnePlus hopes to interact with the gaming community more and believes that the competitive spirit of the professional players in this tournament would encourage viewers to recognise their own values.