We had HyperX before the iPad, Call of Duty, and even Instagram! From now until September 30, HyperX, HP Inc.’s gaming peripherals team and brand leader in gaming and esports, will offer special promotions on HyperX Lazada Brand Store, which is celebrating its 20th birthday!

The company, which has a roster of award-winning gaming gear, including the world’s first PC gaming headset with a 300-hour battery life, The Cloud Alpha Wireless, plans to hold on and offline events in August, September, and October. The events will include social media takeovers, global birthday parties, and showing global fan appreciation by offering heavy discounts across its lineup, with specific dates varying by country and participating etailers and retailers.

In a statement to mark the brand’s 20th birthday, HyperX said, “Turning 20 is a huge milestone in the history of HyperX. As with the gaming industry, HyperX has evolved and come a long way. Originally, HyperX only offered ultrafast gaming memory, but today we design and manufacture award winning gaming headsets, keyboards, mics for content creators, mice and accessories for every type of gamer be that PC, Console or Mobile. 

We are so proud of the legacy we have created over the past two decades. We have listened to the evolving needs of gamers globally and have learnt from each product we have launched to market, to ensure we are constantly delivering better. We are pushing boundaries and challenging perceptions of gamers by partnering and blurring the lines between gaming and other industries including music and movies. Gaming is no longer a niche but part of everyone’s life. Finally, it is not only the fans, the partners and the industries that has made

HyperX what it is today but also the talent HyperX has encouraged and nurtured among its employees past and present to consistently raise the game and set new standards.” 

HyperX will provide special promotions from now to September 30, to take advantage of the discounted products, please visit HyperX Lazada Brand Store, or check out their social media channels for all the exciting community activities. 

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