- Further revamp Malaysians’ wellbeing with Cocoro Life’s Health and Wellness Programme
Due to the pandemic’s global phenomena, interest in health and wellness is rising quickly on a global scale. At the moment, consumers are motivated and focused on staying at home or being able to exercise in their living room.
In order to improve the hybrid working mode and assist Malaysians in adjusting to a post-pandemic lifestyle, Sharp Electronics (Malaysia) Sdn Bhd (Sharp Malaysia) developed a number of products last year. The post-pandemic way of life has made customers more aware of the need to concentrate more on their health, lifestyle, and the environment. For the corporate business orientation this year, Sharp Corporation is paying more attention to the ESG (Environmental, Social, and Governance) Pledge and digital health. Sharp is also working to be more specific about sustainable growth, concentrating more on giving customers access to fresh food, clean air, and pure water.
Robert Wu, the President and CEO of Sharp Corporation, said, ” Being a responsible multinational, Sharp is going to play an integral part of the modern economy by driving transformational change through ESG with clear and achievable goals. To ensure a more sustainable economy and a stronger, healthier workforce, we have adopted four pillars in our corporate ESG direction, which include Digital Healthcare, Net-zero Carbon Neutral, HITO management and Transition to a global company.”
“We believe ensuring a healthy lifestyle and promoting support for the environment are essential to sustainable development, and it causes a positive effect on almost every aspect of our lives. So, we have formed a new Digital Healthcare division to integrate technology to develop a new line of health and wellness products and solutions. We are committed to delivering innovations in the area of health and wellness that would help enhance the well-being of our customers, business partners and our employees,” Wu added.
Taking Fresh, Clean, Pure and Eco-friendly to the Next Level
Consumer demand for sanitary workplaces is increasing in the contemporary period of the new normal. To safeguard customers’ safety when engaging in outdoor activities, Sharp announced a new portable air purifier called Mobile Plasmacluster Ion Generator using its own Plasmacluster Ion (PCI) Technology.
Sharp thinks that a person’s health depends on a good night’s sleep. Sharp provides a calm and tranquil environment for sleep at night with their Baby Sharp Air Purifier. Customers’ quality of life and sleep is improved by offering a 360° purification around the sleep breathing zone with a warm night light and a 3-step filtration system. Sharp is also launching its Aroma Diffuser for greater well-being to further enhance consumers’ quality of life. It has a three-level lighting system and an auto-start feature. An ultrasonic transducer, which can generate vibrations that force water to break down into tiny droplets and vaporise into fine mist, creates the mist.
Sharp Malaysia recognised that customers wanted clean, filtered water for convenience and hygienic reasons in addition to improved air quality. The recently released Wall Mountable UV Water Purifier eliminates contaminants and microorganisms with a 6-stage filtration system, guaranteeing consumers always have clean, fresh-tasting water.
Sharp Malaysia is also releasing a 100% natural and sanitary portable sanitiser maker, with its sodium hypochlorite water capable of disinfecting and removing 99% of bacteria and viruses in 1 minute.
Making your own sparkling drink is another excellent choice for maintaining peace of mind while also protecting the earth. A soda maker designed by Sharp can be used to prepare rice, make muffins, or marinate meat. It washes dishes with air and water, uses sparkling water to assist in cleaning, and allows the bubbles to pick up dirt as it is taken off the surface.
Sharp is also venturing into a reliable and unique variety of electric scooters by presenting Malaysians to its superior E-Scooter. It comes in two variants, both of which include a built-in display and can be navigated using the application control.
Masahiro Okitsu, Representative Director, Executive Vice President, and Head of Digital Healthcare Business Promotion Office, said, “We live in an era where technology is changing how we live from day to day. At Sharp we are integrating all our technologies and innovation to create future digital healthcare solution as well as building zero energy smart home. Therefore, we aim to create Sharp Healthcare and Wellness solutions that enhances safe air, clean water, healthier food and environmentally friendly for our consumers and business partners.”
Ready Made in Japan
Sharp Corporation unveiled BiteScan, a revolutionary tool made possible by cutting-edge Japanese technology. It is a mastication meter that users can wear while eating to assess their own eating habits. This includes the quantity and speed of chews as well as the posture of the jaw during chewing. The BiteScan app allows users to check their results and quickly discover patterns in changes to their behaviour.
The award-winning Medical Listening Plug (MLP), created by Sharp Corporation for mild-to-moderate hearing problems, redefines the medical product. The MLP’s formal-looking design blended into the business environment of the still-active generation, earning it the 2021 Good Design Award. Consumers can enjoy video audio and music without the use of a hearing aid and take calls just like a wireless earbud.
Cocoro Life Health and Wellness Ecosystem – A total health and wellness programme
Sharp has consistently worked to create the best solutions in a variety of areas for customers and its business partners. Sharp recognises the value of its customers’ and business partners’ health and wellness. Through a health immersive tour, Sharp, in collaboration with its subsidiary brand Cocoro Life, presents the first-ever Total Health and Wellness Ecosystem.
The new ecosystem provides a comprehensive health screening ecosystem. It focuses on the six fundamental pillars that form the foundation of Healthy Solutions: education, early detection, health advice, input, output, and maintenance. It combines health reports, nutritionist guidance, and a workout wellness programme, all of which can be accessible from a single platform.
Mr Ting Yang Chung, Managing Director of Sharp Electronics Malaysia (SEM), said, “As we are now entering endemic, we believe it is our responsibility to create practical solutions and technological know-how to improve user experience and the quality of life of our consumers and business partners. We would like to take this opportunity to express our gratitude to our business partners; hence, we are launching the first-ever Health and Wellness Ecosystem in this health experiential tour.”
“Working with key private hospitals and healthcare service providers, we aim to offer our business partners end-to-end Health Services and solutions. With Sharp’s experience and presence in delivering value to consumers, from electrical products to solutions, we are confident to share our cutting-edge technology and solutions further to enhance the health and wellness lifestyle of all Malaysians,” added Ting.
In addition to collaborating with local partners, Cocoro Life looks for opportunities to engage with international partners, such as Tatung, Taiwan’s first multi-functional cooker brand, and H2U, Taiwan’s No. 1 Digital Health Company, to offer health content collaboration and business solutions.
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