• New sustainable materials across more products and packaging designed to help reduce environmental impact

Ahead of Earth Day, Dell Technologies is launching new products and sustainable materials to help address the growing issues of waste and resource constraints.

Dell recently launched Concept Luna, an ambitious prototype that explores revolutionary design ideas to cut resource use and keep even more circular materials in the economy. The new additions demonstrate how Dell is making progress toward its sustainability goals today while also providing more options for customers who are increasingly placing environmental concerns at the forefront of their purchasing decisions.

“Dell’s purpose is to create technology that drives human progress. We’re inspired by the opportunity to change things for the better for our future generations. This is clear in the new ways we’re designing and packaging our products to help reduce environmental impact, waste and emissions,” said Rahul Tikoo, senior vice president, Client Product Group, Dell Technologies. “As we build on our circular leadership, we’re taking this a step further – continually examining, re-examining and reconsidering every step of the product lifecycle to deliver even more sustainable products in the future.”

Latitude 5000 series: Bringing together innovative use of sustainable materials.

Because the Latitude 5000 series is Dell’s most popular PC, investments in sustainability features let the company deliver impact at scale. The new Latitude 5000 series has even more intentional design choices to increase the usage of recycled and renewable materials, such as:

  • A laptop lid made from 71% recyclable and renewable materials including tree-based bioplastic upcycled from the paper making industry (21%), reclaimed carbon fiber (20%) and post-consumer recycled plastic (30%). By focusing on the second heaviest part of the device – the lid – Dell can make a larger sustainability impact, helping reduce the product’s carbon, water and energy footprint.  
  • The base of the system is created with reclaimed carbon fiber (20%) and new bio-based rubber feet made from castor bean oil (39%). This renewable material reduces reliance on petroleum-based materials.
  • This series also marks an important milestone in Dell’s existing use of ocean-bound plastics, expanding use beyond packaging into products. The Latitude 5000 series features ocean-bound plastics in the fan housing (28%).
  • Protecting the product, the Latitude 5000 series features packaging made from 100% recycled or renewable materials – all of which is 100% recyclable.

Advancing sustainable materials across more products and platforms than ever before.

Dell has introduced a strong line-up of sustainable material innovations over the last decade, including several industry-first uses. Dell is now expanding the use of new sustainable and renewable materials in more products and platforms, building on its previous efforts and partnerships.

With increasing awareness of the serious environmental issues caused by plastics ending up in oceans every year, Dell launched the industry’s first project in 2017 to create commercial-scale packaging using ocean-bound plastics, with the goal of capturing this waste before it enters waterways and turning it into a resource. Dell has dramatically increased its use of ocean-bound plastics since then, consuming over 227,000 pounds and using the material in over 5.1 million recyclable packaging trays and endcaps.

“Early on, Dell recognised the need for cross-industry collaboration to address the scale of the ocean-bound plastic problem, and fuelled the development and launch of NextWave Plastics, the only consortium of global companies working together to build a network of ocean-bound plastic suppliers and bring value to the communities from which this material is sourced,” said Dune Ives, CEO of Lonely Whale. “This announcement demonstrates Dell’s long-term commitment to addressing the 14 million metric tons of new plastic entering the ocean every year.”

It can also be found in the fan housing in our Precision 3000 series mobile workstations, as well as the fan and fan housing in Dell OptiPlex Micro desktops and Precision Workstations, in addition to expanding ocean-bound plastics to the Latitude 5000 series. Dell has used this material in its EcoLoop Pro series of backpacks, sleeves, and briefcases, which have an exterior main fabric made entirely of ocean-bound plastic.

Dell’s mix of renewable materials now incorporates bio-based rubber derived from castor beans in the bottom bumpers of the Latitude 7430 and 7530 and Precision 3000 series Mobile Workstations.

Dell’s existing sustainable materials portfolio includes closed-loop and recycled plastics, reclaimed carbon fibre, aluminium produced with hydropower, bio-based polymeric materials, closed-loop aluminium, and rare earth magnets, among many others. Dell’s use of bio-based plastics received a Cutting Edge Champion Award, its closed-loop aluminium pilot received a Sustained Excellence Award, and its recycling services received a Gold Recycling Award from the Environmental Protection Agency’s (EPA) Sustainable Materials Management Awards. Dell has been recognised by the EPA for eight consecutive years for its commitment to sustainable materials management and ethical electronics recycling.

Reducing e-waste by keeping products and materials in use for as long as possible through repair, reuse and recycling are just as important as designing and manufacturing products with sustainable materials. Dell has recently launched new programmes to support this goal, building on its 20+ years of global recycling services – now available in Malaysia – to rethink, redesign, reuse, and recycle while adapting to changing customer and consumer demands.

New packaging made from 100% recycled or renewable materials – and is 100% recyclable

Dell is accelerating progress on its 2030 packaging moonshot goal, introducing its first packaging made from 100% recycled or renewable materials which is 100% recyclable. This new packaging includes:

  • Paper alternatives to items traditionally packaged in plastic bags like power cords and paper documentation
  • Recycled corrugate shipping box with an inner tray made from a sustainably sourced bamboo and sugar cane fiber-based pulp
  • Paper-based tape to reduce the potential waste stream contamination that occurs when plastic tape is used

The new packaging is rolling out across all new Latitude series laptops, Precision mobile workstations, and XPS devices, giving Dell the opportunity to make impact at scale. 

In case you missed it, check out Dell’s additional news and announcements:

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