Bolsters line-up with a premium new smartphone, smartwatch, and earbuds designed to bring The Power of Magic to people around the world
Global technology brand HONOR today unveiled a brand-new line-up of premium products at Mobile World Congress 2022. The HONOR Magic4 Series, which includes the HONOR Magic4 and the HONOR Magic4 Pro, is the most recent addition to HONOR’s flagship smartphone series. The cutting-edge technology in the revolutionary new devices will deliver new breakthroughs in smartphone design, display, photography, videography, performance, and privacy. HONOR also unveiled the HONOR Watch GS 3 and HONOR Earbuds 3 Pro, expanding its smart life product portfolio.
“At HONOR, we always ask ourselves, what can we do to solve user pain points and create the very best product experience for them? Our premium HONOR Magic Series is a real showcase of our innovative technology and is testament to our can-do attitude to constantly challenge industry benchmarks,” said George Zhao, CEO of HONOR Device Co, Ltd. “Redefining excellence across design, display, camera, performance and security, the all-new HONOR Magic4 Series will be a pain point killer and deliver a magical experience to users around the world.
Introducing the All-New HONOR Magic4 Series
The all-new HONOR Magic4 Series takes HONOR’s flagship Magic line-up to a whole new level, with an iconic symmetrical design, visual experience enhanced display, groundbreaking photography and videography capabilities, superior performance, and comprehensive privacy features.
Superior Flagship Performance Powered by the All-New Snapdragon 8 Gen 1
The HONOR Magic4 Series is powered by Qualcomm’s Snapdragon 8 Gen 1 5G Mobile Platform, granting unrivaled power and performance. The HONOR Magic4 Series boasts ultra-fast processing speeds while maintaining high levels of efficiency, thanks to Qualcomm’s 7th Gen AI Engine and Cortex-X2 CPU Architecture. The HONOR Magic4 Series enhances CPU performance by 20%, GPU performance by 30%, and AI capabilities by a whopping 300% when compared to the previous generation. The HONOR Magic4 Series comes with 8Gb ram and 256GB of storage, offering a smooth and stable experience for users.
Delivering a true flagship performance, the HONOR Magic4 Series is backed by powerful HONOR Turbo Engines which maximize the capability of its chipset. The HONOR OS Turbo X integrates hardware and software to enhance fluency, anti-aging, and power consumption. Through GPU Turbo X, HONOR brings the industry’s first AI Super Rendering technology to mobile gaming, delivering an exceptionally high framerate and network connectivity while generating less heat and lowering latency, more than meeting players’ demand for high gaming quality and buttery smooth graphics.
Symmetrical Design Featuring a Quad-Curved Display
The HONOR Magic4 Pro features HONOR’s iconic “Eye of Muse” symmetrical design with a 6.81-inch LTPO Quad-Curved Display and ultra-thin bezels for a truly immersive viewing experience and an incredibly comfortable grip.
The HONOR Magic4 Pro screen can display up to 1.07 billion colors and supports 100% DCI-P3, giving rise to sharper, more true-to-life colors as seen in the cinema and a livelier gaming experience. Each frame viewed on the HONOR Magic4 Pro is more vivid thanks to the HDR 10+ video source’s higher dynamic range and better color display. The HONOR Magic4 Series, which is powered by a new generation LTPO display and HONOR MotionSync technology, has a smart refresh rate of 1Hz to 120Hz that adjusts to different content styles, resulting in increased power efficiency and a seamless entertainment experience.
The HONOR Magic4 Pro also achieves automatic and real-time conversion from SDR to HDR and an increased framerate with motion compensation, based on MEMC technology, delivering a more immersive and authentic viewing experience for all types of content, including high-definition videos, high-tech graphics, movies, games and more.
Perfect for those who spend long hours in front of the screen, the HONOR Magic4 Series delivers a Pulse Width Modulation (PWM) of 1920Hz, the highest PWM ever achieved in an LTPO screen, minimizing eye strain and providing a comfortable viewing experience, even in low light environments. The HONOR Magic4 Pro is also IP68 certified, which means it can resist dust, rain, and water for up to 30 minutes and it can be submerged in water up to 1.5 m deep.
Triple Camera with Ultra-Fusion Computational Photography
The HONOR Magic4 Pro pushes industry benchmarks with a powerful Triple Camera combination featuring a 50MP Wide Camera which packs a 1/1.56-inch color sensor, a 50MP 122o Ultra-Wide Camera, and a 64MP Periscope Telephoto Camera, all of which are powered by best-in-class Ultra-Fusion Computational Photography, allowing the device to produce high-definition images in stunning clarity, even when shot from afar.
Multi-Camera Computational Photography enables fusion across the full focal length range, delivering excellent imaging capabilities. With Computational Photography, the 50MP Wide Camera and the 50MP Ultra-Wide Camera deliver a % increase in image sharpness and clarity. Upon applying fusion computational photography with the wide camera, the 64MP Periscope Telephoto Camera delivers a 3.5x Optical Zoom and a 100x Digital Zoom, further enhancing image sharpness and clarity by 160%.
HONOR also takes a leap with advanced photography while video recording. Based on HONOR’s Dual Chain Computational Photography and Videography Algorithm, the HONOR Magic4 Pro can capture truly high-quality images while shooting videos, which is not limited by the video recording quality, as is common in other smartphones.
Cinematic Videography with Magic-Log Movie Master
The HONOR Magic4 Series includes the HONOR Magic-Log Movie Master and AI Film Effects, that provide cinematic-level video. The HONOR Magic4 Series now features the industry’s first 10-bit Log 4K video recording at 60 frames per second, surpassing another industry benchmark.
Commonly used to shoot professional-grade movies, the Log format allows users to enhance the look of their videos with cinematic color tones in HDR clarity. Equipped with Cinematic 3D LUT (Look Up Table) capabilities, the HONOR Magic4 Series with its Magic-Log format helps users edit their videos in superior color hues fit for the movies, enabling budding creators to bring Hollywood style colors and moods to their content.
Powerful 100W Wireless Charging
The HONOR Magic4 Pro is powered by an ultra-large 4600mAh battery and HONOR’s most powerful SuperCharge combination for all-day connectivity and battery life. The HONOR Magic4 Pro charges up to 100 % in 30 minutes with 100W Wired HONOR SuperCharge. The HONOR Magic4 Pro is also the first device to support 100W Wireless HONOR SuperCharge, which powers the device to 50% in just 15 minutes.
A Truly Personalized Magical Experience with Magic UI 6.0
The HONOR Magic4 Series features the latest HONOR Magic UI 6.0 based on Android 12, offering a range of enhanced, customized features to provide a smart life experience to users around the world.
Magic UI 6.0 enables the HONOR Magic4 Series to act as a personal assistant, intelligently learning a user’s smartphone habits and offering tailored app suggestions and updates, giving in a truly magical and personalized experience.
Enhanced Privacy and Security; Debuting Privacy Calling
Offering a groundbreaking new solution to sound-leaking, a common smartphone frustration for many, the HONOR Magic4 Pro debuts an all-new Privacy Calling feature supported by AI and powered by Directional Sound Technology, preventing sound leakage for more private phone calls.
The first-ever frequency division technology used in Directional Sound allows for the simultaneous sound transmission from the sound-emitting module on the screen and the receiver. The screen and the receiver work together to adjust the volume of incoming audio to fit different environments, ensuring that people standing next to you can’t even hear the caller’s voice even when you’re in a quiet environment like an elevator.
Co-developed with Qualcomm based on the Qualcomm Snapdragon 8 Gen 1 Mobile Platform, the HONOR Magic4 Series’ dual-security system (HTEE+QTEE), delivers enhanced security requirements for key services all over the world. The HONOR Magic4 Series also features an independent security chip that ensures the highest level of security for passwords and biometrics such as fake IDs and fingerprints. The 3D Depth Camera of the HONOR Magic4 Pro further harnesses 3D face recognition biometrics to provide high-level security and protection.
The HONOR Magic4 Pro also features Qualcomm’s 3D Sonic Sensor Gen 2, which is the world’s fastest, thinnest, and most reliable fingerprint security solution. The HONOR Magic4 Pro enables single-touch authentication using sound waves instead of light to recognize and safeguard users, with a 77 % larger fingerprint reader area, 1.7x more biometric data capture, and a 40 % faster speed than the previous generation.
Color, Pricing, and Availability
In addition to Black and White colors, the HONOR Magic4 series is available in an all-new stunning Cyan and elegant Gold color. These premium colors epitomize HONOR’s rich experience in craftsmanship and deep history in developing aesthetically pleasing products with a premium design. More colors will be launched in due course.
The HONOR Magic4 Series will be available starting from Q2, 2022. The HONOR Magic4 will start at €899 (8 GB+256 GB), while the HONOR Magic4 Pro will start at €1099 (8 GB+256 GB).
Introducing the All-New HONOR Watch GS 3 and HONOR Earbuds 3 Pro
HONOR also introduced the HONOR Watch GS 3, a mechanical watch inspired by traditional watches. The watch is designed to be worn comfortably all day long, weighing just 44g and measuring 10.5mm, and it emanates an elegant and stylish design with the use of quality materials like 316L stainless steel.
The HONOR Watch GS 3 comes with a new eight-channel PPG (Photoplethysmography) sensor module that detects precise optical signals. Together with the AI Heart Rate Monitoring Engine which combines multiple algorithms to cancel out noise during exercise, the HONOR Watch GS 3 significantly improves the accuracy of the heart rate monitoring function, enabling users to better monitor their health.
Supporting over 100 workout modes, the HONOR Watch GS 3 also provides precise route tracking capabilities and benefits from built-in L1/L5 Dual Frequency GNSS (Global Navigation Satellite System) when running, cycling, or hiking outdoors.
The HONOR Watch GS 3 will come in three colors: Midnight Black, Ocean Blue, and Classic Gold. HONOR Watch GS 3 will start at €229. Availability will be announced at a later date.
HONOR also announced the launch of the all-new HONOR Earbuds 3 Pro. The TWS earbuds have a dual-driver design with an 11mm diameter dynamic driver and a high-resolution piezoelectric ceramic tweeter that offers both rich and delicate sound details as well as booming bass.
The HONOR Earbuds 3 Pro’s innovative temperature measuring capability is indeed an industry first, allowing users to keep a close watch on their health.
With fully developed Adaptive Active Noise Cancelling (Adaptive ANC) technology and enhanced connectivity, the HONOR Earbuds 3 Pro delivers superior sound quality and call performance by reducing ambient sounds at varying levels, allowing users to enjoy immersive music and in-depth sound while gaming or on conference calls.
HONOR Earbuds 3 Pro will start at €199. Availability will be announced at a later date.
For more information, please visit the HONOR online store at www.hihonor.com.